When we say the following, “Bigger budgets mean better results,” “It’s impossible to compete on backlinks and domain ratings,” and
Let’s consider a scenario where you’re a new SaaS startup in the CRM (customer relationship management) space. As the business
Content marketing is really like a first date. If all you do is talk about yourself, there won’t be a
Thought leadership is the ultimate business currency. Jack Ossa The thought leadership approach is one of the best ways to
To become original, you have to try something new, which means accepting some measure of risk. Adam M. Grant, Originals:
50% of marketers use lead magnets to capture emails, 40% don’t use them, and about 10% don’t know if they
B2B spending on social media has substantially increased in the past 12 months, and it will go higher. CMO survey
Virality of Squid Game relies on many things like: 1. Timing of release 2. Relatability with financial debts and deaths all around 3. Promotion and Release strategy by Netflix 4. Existing popularity of K-dramas 5. Content and Meme marketing 6. Stories and Storytelling frameworks
“The most underrated piece of marketing advice is that you’ve got to name something.” – Dave Gerhardt, Ex-VP of Marketing
Content Strategy Create the single best resource for your niche. And you won’t have to worry about selling your product.
What is an anecdote? An anecdote is a short amusing or interesting story about a real incident or person. Why
Yesterday I came across a writing course by “Craft Your Content“. Their tagline is “Helping You Make Your Own Words
