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The most pressing challenge in any ABM (Account Based Marketing) campaign is personalizing and tailoring
Concurate Marketing Blog
Everything you want to know to springboard your marketing
How to Craft Compelling SaaS Case Studies and Testimonials using ChatGPT?
Case studies and testimonials bear significant results. There’s no better way to convince prospects than
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How to Repurpose Blogs for LinkedIn and Twitter Posts Using ChatGPT?
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Three Content Ideas for Forbes to Fuel Your Thought Leadership Campaign
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5 Reasons to Avoid Outsourcing Case Study Writing to Freelance Writers
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Irrespective of your organisation’s size and industry, tricky issues regularly crop up regarding employee time-tracking.
7 Excellent Tips to Write Anonymous B2B Case Studies that Convert
As a B2B marketer, do you consider writing an anonymous case study as being dealt
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I often read that starting the day by reading a newsletter is a good habit
How to Promote B2B Case Studies to Reach More Prospects in Just 7 Days
We consider writing a B2B SaaS case study comparable to writing a story for a
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Top 5 Case Study Writing Services Agencies for B2B SaaS
If you think it’s expensive to hire a professional, wait until you hire an amateur.
20 SaaS Products that are Replacing Microsoft Excel or Google Spreadsheets to Benefit their Target Audience
Microsoft Excel’s flexibility and low barrier to entry make it a helpful, versatile solution in
Five Ways Lagnaa Restaurant Differentiates Itself from Thousands of Other Restaurants in Singapore
Last weekend we started a new ritual in our family of four – me, my
15 B2B SaaS Video Case Study Interview Questions Before Writing Any Case Study
If you do not know how to ask the right question, you discover nothing. W.
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The amount of luck that you have in life is how much value you create,
10 Best Case Study Video Examples You Can Copy to Build Trust for Your SaaS Business
The play button is the most compelling call-to-action on the web. Michael Litt Your SaaS
Our Ten Favorite SaaS Companies that are Nailing their Content Marketing
Best way to sell something: don’t sell anything; Earn the awareness, respect, and trust of
Powerful B2B Case Study Template Any Business Can Copy to Bring Leads
Most people keep their case studies gated, i.e., their website visitors can download them only
30 SaaS Growth Hacks to Get Phenomenal Results
Grammarly – 20 million users Dropbox – 15.48 million paying users Canva – 55 million
8 B2B SaaS Case Study Best Practices to Get More Leads and Customers
Writing a B2B SaaS case study is like writing a story for a film. But,
Blog Content Creation Framework – Write Powerful Content
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Why We Created Concurate — The Best Boutique B2B SaaS Content Marketing Agency
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SaaS Content Writing that Generates Consistent Leads, Gets Signups, and Moves Your Brand – Concurate
We are a bunch of content nerds. Do you know what breaks our little hearts?
Free Content Brief Template for Conversion-Focused Blog Post
Is Anyone Listening? Recently we surveyed our clients to identify the gaps they observed while
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6 Marketing Lessons From Mark Cuban’s New Drug Company
This is a perfect example of a business being a force of good. We all
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Proven Content Marketing Strategies That Work For LegalTech Companies
Are you facing a dilemma with no leads, conversions, and minimal return on investment? Look
My First 100 Days At Concurate
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5 Examples of Superior Approach to FinTech Content Marketing
When we say the following, “Bigger budgets mean better results,” “It’s impossible to compete on
From Almost Bankruptcy To $1.53 Billion Valuation: The Journey of Loom From A B2B Marketer’s Perspective
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20 Questions You Must Ask Before Hiring A SaaS Content Marketing Agency
Hiring the wrong people is the fastest way to undermine a sustainable business. Kevin J.
10 Things To Look For While Hiring a SaaS Content Marketing Agency
Getting content marketing right is crucial for growing SaaS enterprises. This study from Animalz states
16 Copywriting Tips For Persuasive Copywriting Like Apple
Make it simple. Make it memorable. Make it inviting to look at. Make it fun
How To Get More Users For Your SaaS Through Affordable Content Marketing
Let’s consider a scenario where you’re a new SaaS startup in the CRM (customer relationship
26 Employee Retention Ideas for Millenials
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The Hyper-Growth Story of Gymshark
adulting is asking for gym socks as a gift Origins Founded in June 2012, Gymshark
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An analysis of 45000+ words, five-pillar articles, two how-to resource articles, and close to 60
22 Dependable SaaS Copywriting Tips for 2022
There are many copywriting tips for SaaS businesses, but we decided on 22 as it
7 Ideas for Conducting Town Hall Meetings to Retain Talent
Company-wide town hall meetings are an opportunity to give people a reason to stay and
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It’s not what you sell that matters as much as how you sell it! Brian
How Crocs, a Footwear Brand, Made A Massive Comeback?
From a $400 Million Loss to $2.3 Billion in Profits – A Powerful Story of
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Content marketing is really like a first date. If all you do is talk about
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50% of marketers use lead magnets to capture emails, 40% don’t use them, and about
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Just put yourself in the buyer's shoe and jump-in.
To make it easy for you, this post has a template for you to follow.
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Drift Marketing Strategy | Coin a New Term
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Did you know that until 1952 Boeing had not made a single commercial aircraft?
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Sales Playbook is a great solution to a very commonly faced problem. Problem: Is 80%
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The buyer’s journey does not end as soon as he buys the product. Rather a
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For any investment, if you can earn decently more than what you have invested, it’s
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It all started in a discussion the CEO of a niche services company. I just
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Do you know why people buy your product? If you succeed in finding the right
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Knowing the purpose of writing helps you write better. Be it a Newsletter or a
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Met with an entrepreneur (Let’s call him Ryan, don’t want to reveal his real identity)
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Whether your business is indispensable or instantly replaceable is the name of the game. There are
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TOP 25 Micro-Learnings in SALES in 5 mins!
Like-ability is one key to a successful deal. If you are likeable – the chances
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Micro-Learnings Vs Full-Fledged Classroom Trainings! Most classroom trainings are ineffective. Here is Why? Imagine a
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Upsell: To sell a more expensive version of a product the customer is considering to
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By using JTBD – “Job To be done” theory McDonald’s increased its milk shakes sales
Why don’t schools need a mobile app? | Part 1
Before we try to increase sales; “let’s take a deeper understanding of buyers and users
Proven strategy to increase sales!
The more you understand your buyer and his buying process the better sales you will
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Here is the story of the gym ….. This January again, like every year, I
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Don’t think of this as a just another article on sales tips. We promise that
How to Stop Negative Reviews on Glassdoor?
Today, my manager asked me to write a post on how can the companies prevent
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Did you do your homework before opening up your online grocery store? I am sure,
Don’t be a Crocodile Salesman!
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Today, when you write a content piece, you don’t want it to sound like 4
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While working on some cold reach-outs, I decided to read a bit about common mistakes
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As salespeople, we hear a lot about fear of rejection. Most Sales Leaders believe that
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Salespeople understand that prospecting is important, but very few recognize that building relationships with existing
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I read an article today that talked about the science behind why people react a
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How do you deal when the client simply says, “I’ll get back to you”? This
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It is important to say a thank you in any situation, whether after closing a
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Working in sales, I’m sure we’ve all had to deal with rejection on multiple occasions.
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