If you are looking for the best DDoS protection software, which providers actually shows up when you search? Two years ago, the answer was simple: whoever ranks on Google’s first page. More Visibility...
From Zero to IPO in Just 4 Years Lemonade Insurance Nailed it! Not just that, Its shares doubled on the first morning of trading. The Secret to Success Lemonade’s success comes from understanding...
The more you understand your buyer and their buying process, the better your sales will be. Does this make sense to you? Let’s dig deeper. #FoodForThought: If you are selling a whitening toothpaste, who...
What is a Buyer Persona? A Buyer Persona is a representation of the person most likely to buy your product or service. Do you want to be “Noise” or “Signal”? If you sell age-defying cream, and your Facebook...
Do you know why people buy your product? If you can answer this question correctly, you can sell better. Every single time! The secret to selling lies in understanding what customers truly buy. Not just...
By using JTBD – “Job To Be Done” theory McDonald’s increased its milk shakes sales by 7 times. Want to know How? Understanding why customers buy a product rather than just focusing...
Value Levels in Business That Drive Buyer Action Whether your business is indispensable or instantly replaceable is the name of the game. There are 5 levels of value in a business. Climbing up this...
Meeting an Entrepreneur Struggling to Get Customers I recently had a Zoom call with an entrepreneur, we’ll call him Ryan (not his real name). His biggest challenge? Getting more customers. Feeling incredibly...
The buyer’s journey does not end as soon as the buyer makes a purchase. Instead, it continues until the buyer opens the product, uses it, gives feedback, and either recommends or criticizes it. Every experience...
Case Study | Business Review | Seriously Addictive Mathematics What’s in it for YOU? This post shares a classic example of how a business can achieve breakthrough success. The first secret to success...
Did you do your homework before opening up your online grocery store? I am sure, You did! But did you consider these critical factors? Did you put yourself in your customer’s shoes? Did you think about...
Your website has the power to be your most effective 24×7 salesperson. All you need to do is build it well – with a little thought and a little heart. Have questions and doubts? Don’t worry....
