TL;DR – With most SaaS products, signups come easy, but users churn just as fast. The real challenge is keeping them hooked. ElevenLabs, which hit $200M ARR and attracted millions of users in record...
Steve Jobs Marketing Lessons from the Movies “Here’s to the crazy ones, the misfits, the rebels, the troublemakers, the round pegs in the square holes… the ones who see things differently — they’re...
It all started with a discussion with the CEO of a niche services company. I asked him, “What are the biggest challenges you’ve faced in adapting to remote work?” His response took me by surprise. During...
Negotiation is not: I win, you lose. Negotiation is a collaboration between the two parties. -says Chris Voss, one of the world’s top Ex-FBI Hostage Negotiator. I recently had the opportunity to...
Sales success isn’t just about closing deals. It’s about understanding psychology, communication, and persistence. The best salespeople continuously refine their approach, learning from every interaction....
Micro-Learnings vs. Full-Fledged Classroom Trainings Most classroom training programs fail to be effective. Here’s why: Imagine a group of 15 sales professionals attending a classroom training session....
Today, my manager asked me to write about how companies can prevent employees from leaving negative reviews. Since I haven’t run a company myself, I decided to research and speak with industry professionals....
The Story of the Gym This January, like every year, I made a resolution to lose weight. A friend recommended Celebrity Fitness Gym, and I was excited to try it out. Their 7-day free trial seemed like the...
The other day I was watching the interview with CEO@BookMyShow, Ashish Hemrajani. The interview was conducted by Shraddha Sharma of YourStory. #MoneyMatters Ashish is an inspiration. He has the incredible...
Does this scenario sound familiar? Your marketing team is brilliant at crafting campaigns, designing creatives, and building your brand. But when it comes to writing case studies that actually convert,...
TL;DR: Many B2B SaaS brands struggle to turn customer wins into compelling stories. This article spotlights 7 case study writing services that craft strategic narratives built to convert. Not all SaaS...
Getting content marketing right is crucial for growing SaaS enterprises. This study from Animalz states that about 85% of all blog traffic for SaaS companies comes from organic search. SEO approaches like...
