GreytHR pulls in half a million organic visitors every month and that too without a single paid ad.
What makes this even more impressive is the diversity of their traffic. Branded searches drive over 225K visits, but that’s just the start. Holiday calendars attract thousands of searches, and even niche compliance terms like “Bihar Sarkar calendar 2024” rank consistently.
Want your website to give similar figures? Here’s how GreytHR turned SEO into its biggest growth engine and how you can apply the same tactics.
GreytHR’s SEO Snapshot
| Organic Traffic (Monthly) | 500K |
| Domain Rating (DR) | 70 |
| Backlinks | 26K |
GreytHR Ranks for Every Search Intent
#1 Branded searches: 306.5K visits (Users already familiar with the brand)
#2 Non-branded searches: 193.5K visits (Capturing users before they know the brand)
#3 Informational searches: 448.6K visits (Users seeking knowledge and insights)
#4 Navigational searches: 295.1K visits (Users looking for a specific website or page)
#5 Commercial searches: 259.8K visits (Users researching before making a purchase)
You might like to read this as well: HROne SEO Analysis: How They Get 100K+ Organic Monthly Visits
Top Pages Driving Traffic
| Page | Keyword | Position | Monthly Traffic |
|---|---|---|---|
| greythr.com | greythr | 1 | 225,328 |
| greythr.com/wiki/acts/st-maharashtra/holidays/2024/ | holiday list 2024 | 1 | 54,687 |
| greythr.com/login/ | greythr login | 1 | 40,935 |
| greythr.com/wiki/acts/st-bihar/holidays/2024/ | bihar sarkar calendar 2024 | 2 | 16,755 |
| greythr.com/wiki/acts/st-rajasthan/holidays/2025/ | devnarayan jayanti 2025 | 1 | 12,475 |
| greythr.com/leave-management/leave-types/ | al leave full form | 1 | 10,353 |
| greythr.com/wiki/acts/st-tamil-nadu/holidays/2024/ | tamil nadu government holidays 2024 | 1 | 7,923 |
| greythr.com/wiki/acts/st-orissa/holidays/2024/ | odisha govt calendar 2024 | 5 | 7,763 |
| greythr.com/wiki/acts/st-karnataka/holidays/2024/ | karnataka holidays 2024 | 2 | 5,549 |
| greythr.com/pricing/ | greythr pricing | 1 | 5,178 |
#1 Branded searches drive massive traffic, with “greythr” ranking #1 and pulling in 225K+ visits from users who already recognize the brand.
#2 Holiday pages are a goldmine, as state-wise calendars like “holiday list 2024” attract thousands searching for official leave schedules.
#3 The login page is a powerhouse, with “greythr login” bringing in 40K+ visitors who need instant access to their accounts.
GreytHR’s comprehensive approach to HR solutions not only streamlines processes but also fosters a culture where employees feel valued and heard.
GreytHR Wins with Search Intent
#1 Compliance and payroll queries dominate, with “bihar sarkar calendar 2024” and similar searches bringing users looking for accurate labor law updates.
#2 Hyper-specific searches work, as “devnarayan jayanti 2025” and “odisha govt calendar 2024” pages rank high for users seeking regional holiday details.
#3 Pricing matters, and GreytHR secures intent-driven visitors with the “greythr pricing” page, capturing businesses evaluating HR solutions.
Global Traffic Domination
#1 India dominates the traffic, contributing nearly all organic visits, making it the key market for GreytHR.
#2 Despite minimal traffic share, the U.S. and UAE still rank, showing potential for international expansion with targeted efforts.
Top Traffic Sources
#1 India – 500K visits/month (97.4% of total traffic)
#2 United States – 4.8K visits/month (0.9%)
#3 United Arab Emirates – 3.3K visits/month (0.6%)
#4 Philippines – 833 visits/month (0.2%)
#5 Russian Federation – 727 visits/month (0.1%)
GreytHR’s Backlink Profile
| Metric | Value |
| Total backlinks | 26K |
| Referring Domains | 1.4K |
| High-Authority Links | Links from Apple, GitHub, Amazon, Freshdesk |
#1 26K backlinks from 1.4K domains solidify GreytHR’s authority, helping it rank competitively in the HR tech space.
#2 High-authority links from Apple, GitHub, Amazon, and Freshdesk boost credibility, reinforcing trust and industry relevance.
Traffic Breakdown
| Source | Value |
| Organic Search | 500K |
| Paid Search | 0 |
GreytHR’s Technical Health
Core Web Vitals (Desktop):
Largest Contentful Paint (LCP): 1.8s (Moderate)
Cumulative Layout Shift (CLS): 0.03ms (Great)
Interaction to Next Paint (INP): 117ms (Moderate)
Source: PageSpeed Insights
#1 A 1.8s LCP and 117ms INP indicate decent performance, but there’s room for optimization to improve loading speed and responsiveness.
#2 A CLS of 0.03ms ensures a stable, smooth user experience with minimal layout shifts.
Here’s How You Can Steal GreytHR’s SEO Playbook
#1 Dominating Branded Searches
GreytHR’s brand authority is undeniable, with over 225K visits from branded searches like “greythr.” This trust-driven traffic ensures a steady flow of engaged users who already recognize the platform.
#2 Leveraging Holiday Searches for High Traffic
State-wise holiday list pages generate massive search interest, ranking high for queries like “holiday list 2024” and “bihar sarkar calendar 2024.” These pages tap into seasonal demand, driving consistent organic traffic.
#3 A Login Page That Acts as a Traffic Funnel
With 40K+ visits per month, the “greythr login” page is a high-traffic asset. Ensuring a frictionless login experience keeps existing users engaged while reinforcing brand loyalty.
#4 Winning with Hyper-Specific Search Intent
GreytHR capitalizes on regional and compliance-based searches, ranking for niche queries like “devnarayan jayanti 2025” and “odisha govt calendar 2024.” This strategic approach ensures visibility for highly targeted audiences.
#5 A Strong Backlink Profile Boosts Authority
With 26K backlinks from 1.4K referring domains, including high-authority sites like Apple, GitHub, and Amazon, GreytHR’s credibility in the HR tech space remains unmatched. These links help it secure top rankings across multiple queries.
Before We Go
Branded searches bring in 225K+ visitors, proving the power of strong brand recall. Holiday list pages turn seasonal demand into an expert-driven traffic goldmine.
Want to scale like GreytHR? Optimize for intent, capture high-volume seasonal searches, and strengthen your authority.
And if you’re looking to expand further, collaborate with us to increase your reach.
Disclaimer:
The data and insights presented in this report are based on third-party platforms and tools. The information may not reflect the most up-to-date metrics or precise figures. Use this as a reference and verify with primary sources where necessary.
