Top 9 B2B Marketing Agencies for Blockchain Platforms

You know what the problem with Marketing Blockchain Platforms is? Most people still think blockchain starts and ends with Bitcoin, Ethereum, or crypto exchanges.

That is so not true. Blockchain technology today underpins platforms across finance, supply chains, identity, healthcare, gaming, and enterprise systems. But when the market’s understanding remains shallow, marketing a blockchain company becomes harder than building the technology itself.

How do you explain a platform that buyers do not fully understand? How do you reach decision-makers who are interested, yet cautious? And how do you position real infrastructure in a category crowded with hype and confusion?

This is usually when you need a B2B marketing agency that understands blockchain, its trust gap, and how to translate a complex feature set into credible business value.

This article highlights the top 9  B2B marketing agencies built to help market your blockchain platform.

Top 9  B2B Marketing Agencies for Blockchain Platforms

Not every agency that claims blockchain experience understands how these platforms actually grow. The agencies listed below have been selected for their ability to work across domains involving longer sales cycles, complex buying, and products that need deep explanation before evaluation. 

Each of these agencies brings a different strength to the table, making them relevant for blockchain platforms at various stages of growth.

Here’s the curated list of the top 9 agencies:

1. Concurate
2. MarketAcross
3. Coinbound
4. Bond Finance
5. OMNI AGENCY
6. Buzz Dealer
7. BDC Consulting
8. YouYaa
9. Coinband

Let’s explore each agency one by one.

1. Concurate

At Concurate, most conversations with founders start the same way. You’ve already invested in content, tried PR, and you might even be ranking for a few keywords. But when deals slow down, the uncomfortable question comes up: Why are buyers still confused when they reach us? 

They’ve read your sales assets, yet sales calls keep circling back to basic explanations. Comparisons feel messy, and your product sounds more complex than it actually is.

How do you make the life of the sales team easy while getting leads at the same time? And turn your website and content into a lead generation machine.

That’s why we focus on the part of the buyer journey where interest turns into intent. We create content for the moment buyers start searching product options in your category, comparing them, searching for alternatives, and looking for proof that your platform fits their risk, scale, and long-term plans. Our work is built around fixing that gap through clear positioning, decision-stage content, and narratives that sales teams can actually use.

Source – Concurate

When this foundation is done right, it carries through everywhere buyers research. Traditional search, comparison pages, internal shortlists, and increasingly, tools like ChatGPT, Perplexity, and other LLM-driven discovery layers. Not because we chase trends, but because the message is finally clear and consistent.

If you want to see how we approach this in practice, this piece on winning high-intent best software searches breaks down the thinking behind our execution.

Want to know how we can make your blockchain platform stand out among others? Book a consultation with us, and we can etch a strategy for you. 

Notable Clients

Datacipher, RatioTech, Triangle IP, Scanwriter, Athena Security and many more.

Pricing

We work on a monthly retainer basis, typically ranging between $5,000 and $7,500, depending on scope, intent coverage, and execution depth.

2. MarketAcross

MarketAcross is a PR and marketing firm that works closely with companies across the blockchain and Web3 ecosystem. Their services cover blockchain PR, advisory, and SEO, with a focus on securing media coverage through press releases, interviews, op-eds, and industry commentary.

Source – MarketAcross

A large part of their work revolves around communication strategy and messaging. They support teams in structuring how their technology, use cases, and updates are communicated externally, helping ensure consistency across press, search, and industry conversations. This makes their approach well-suited to companies operating in technically complex or fast-moving markets where clarity and repetition matter.

Notable Clients

Binance, Polygon, Polkadot, Avalanche, Solana, Cardano, Consensys, Crypto.com, Near, dYdX, Ubisoft

Pricing

Pricing is not publicly disclosed. Engagements are typically structured as custom retainers, with costs varying based on scope and services.

Recommended Read: 15 B2B SaaS Video Case Study Interview Questions Before Writing Any Case Study

3. Coinbound

Coinbound is a marketing agency that works across Web3 and crypto-focused companies, offering services that span influencer marketing, PR, paid advertising, community management, social media, advisory, and fractional CMO support. 

Their scope covers both campaign execution and ongoing marketing operations, with teams handling everything from earned media placements to paid growth and event promotion.

Source – Coinbound

Their work tends to focus on visibility, audience growth, and distribution across industry-specific channels such as crypto media, social platforms, and online communities. 

Coinbound also supports strategic planning through advisory and fractional leadership, which allows companies to coordinate messaging, campaigns, and growth initiatives across multiple touchpoints rather than treating each channel in isolation.

Notable Clients

Gala, Tron, Nexo, OKX, Sui, EtherMail, Immutable, Cosmos, MetaMask, eToro

Pricing

Coinbound publishes indicative pricing on its website. Costs vary based on services such as influencer marketing, PR, paid media, or fractional CMO support.

4. Bond Finance

Bond Finance is a growth and marketing agency that works with startups and Web3-focused companies across different stages, from pre-launch planning to post-launch scaling. Their services are structured around go-to-market strategy, launch execution, and ongoing growth optimization, covering areas such as positioning, campaign planning, partnerships, community building, and retention-focused initiatives.

Source – Bond Finance

Their approach combines strategic planning with execution support, often extending beyond pure marketing into areas like investor relations, funding facilitation, and project management. 

Bond Finance positions itself as a flexible partner for teams that need structured guidance early on and more operational support as projects mature, particularly in fast-moving and competitive markets.

Notable Clients

Suede Labs, Trippy Labs, Orange, Shroomates

Pricing

Pricing is not listed publicly. Engagements are typically offered as custom packages or retainers, depending on project stage and scope of services.

5. OMNI AGENCY

OMNI is a Web3-focused marketing agency offering a mix of strategy, paid media, community management, influencer marketing, and social media execution. Their services are structured to support projects across different stages, from early planning and launch activity to ongoing growth and community expansion.

Source – OMNI Agency 

Much of their work centres on campaign execution across paid channels, social platforms, and community-driven environments.

The agency’s delivery model combines strategic planning with hands-on execution, covering areas such as audience growth, campaign management, and performance tracking. OMNI also works closely with internal teams, positioning itself as an external marketing partner that integrates into existing workflows.

Notable Clients

PiP World, Slingshot DAO, Phantom Galaxies, Vulcan Forged, WAGMI Games, Seascape, Galaxy, Raiinmaker

Pricing

Pricing is not publicly disclosed. OMNI typically offers custom proposals and retainers, with costs varying based on different services.

6. Buzz Dealer

Buzz Dealer is a full-stack Cyprus based digital marketing agency focused on online reputation management, digital PR, SEO, and performance marketing. Their services are designed to help companies manage how they appear across search results, media coverage, and public digital touchpoints. 

Source – Buzz Dealer

The agency operates globally and supports multilingual campaigns, working across multiple markets and languages.

A significant part of Buzz Dealer’s work centres on visibility control and perception management. This includes shaping search results, handling digital PR placements, and improving organic traffic performance alongside paid efforts.

Notable Clients

They have not publicly listed their clients.

Pricing

They offer customized pricing, with costs dependent on scope across ORM, SEO, PR, and performance marketing services.

7. BDC Consulting

BDC Consulting is a Web3 consulting firm that focuses on strategic, operational, and go-to-market support for blockchain-based businesses. Their work spans areas such as business concept design, fundraising support, market entry planning, growth strategy, tokenomics, and product-market fit validation.

Source – BDC Consulting 

In addition to strategy, they also advise on legal, financial, and operational considerations tied to decentralized business models.

Their engagement model leans heavily toward research-driven consulting rather than campaign execution. BDC Consulting often works with teams at early and transitional stages, helping structure business models, validate assumptions, and prepare products for market entry or scaling.

Notable Clients

GameFi, NFT, token-based platforms, and Web3 startups.

Pricing

Pricing is not publicly listed. BDC Consulting typically works on custom consulting engagements.

8. YouYaa

YouYaa is a digital marketing agency based in Dubai that works with cryptocurrency and Web3-focused companies across advertising, SEO, content, social media, and PR. Their service mix covers both paid and organic channels, including programmatic advertising, search optimization, content production, and media placements. 

Source – YouYaa

Their work tends to focus on managing visibility and narrative across platforms that place restrictions on crypto-related promotion. This includes balancing paid distribution with content-led and PR-driven approaches, as well as ongoing social media management. 

YouYaa’s positioning aligns with teams looking to coordinate multiple acquisition and visibility channels under a single agency partner.

Notable Clients

Korapay, Sony Ericsson, Sapient Nitro, Phoenix, Zeux

Pricing

Pricing is not published on the website. Engagements are typically structured as custom retainers or campaign-based packages.

9. Coinband

Coinband is a Web3-focused marketing agency providing services across social media marketing, community management, PR, influencer campaigns, paid advertising, SEO, and website development. Their work spans a wide range of crypto and Web3 initiatives, including token launches, DeFi products, NFT projects, exchanges, and gaming-related platforms. 

Source – Coinband

The agency positions itself as a full-service provider, covering both strategy and execution across multiple acquisition and visibility channels.

Much of Coinband’s activity is oriented around audience growth and distribution within Web3-native environments. This includes managing social channels, running influencer-led campaigns, supporting PR placements, and coordinating paid and organic efforts.

Notable Clients

GT Protocol, Dexcheck, Crypto GPT, Galaxy Arena, PUMLx, DegenZoo, Rolaz Gold

Pricing

Pricing is not publicly disclosed. Coinband typically works on custom proposals.

How We Put This List Together

There are plenty of lists that rank agencies based on badges, directories, or who shouts the loudest. That’s not how we approached this one. We built this list the same way we advise clients to evaluate partners, by looking at what actually matters.

Here’s what we looked at:

• Real exposure to complex products: We chose agencies that have worked with blockchain, Web3, or similarly complex platforms, not just SaaS or ecommerce brands.
• Ability to support long buying cycles: We prioritised teams that understand trust-building, education, and evaluation, not just quick traffic or short-term campaigns.
• Clear focus areas, not we do everything: Each agency on this list has a visible strength, whether that’s PR, community, paid growth, positioning, or strategic advisory.
• Evidence of execution, not just promises: Case studies, repeat clients, or a clearly defined way of working that goes beyond surface-level marketing claims.

This approach helped us narrow the list to agencies that are actually built for this category. Now that you know how this list was created, it’s time to answer the most important question, which brought you to this article. 

How to Choose The Right Agency For Your  Blockchain Platform

What we have learned working across clients is that most teams don’t go wrong with choosing an  agency. The problem occurs when they choose the wrong one for the phase they are in.

Early on, visibility feels like the problem. So PR sounds right, community growth sounds urgent, or paid campaigns feel like the fastest lever. And for a while, that works. You see movement. The metrics go up and activity increases.

Then a few months in, a different problem shows up. Buyers still don’t clearly understand how you’re different. People discover you, but don’t move forward confidently. That’s usually when you understand the real conflict is the missing alignment between messaging, intent, and how buyers actually evaluate risk.

The right agency fixes what’s breaking right now. 

If you need awareness fast, distribution-led teams can help. 

If you’re pre-launch or restructuring, advisory-heavy partners make sense. 

But if buyers are already looking at you and hesitating, you need an agency that understands evaluation, positioning, and decision-stage content.

The mistake is assuming one channel fixes everything. The right partner helps you remove friction from how buyers decide, not just how they discover you.

A Few Things Worth Re-Thinking Before You Change Anything

Before switching agencies or doubling down on new channels, it often helps to pause and look at what’s already in place. Not to judge it, but to understand where friction might be creeping in.

• It can be useful to experience your product the way a buyer does: Searching for alternatives or comparisons often reveals whether your positioning is clear or if important context is missing.
• Sales conversations tend to surface gaps faster than dashboards: Repeated questions usually signal areas where your content could be doing more of the heavy lifting earlier in the journey.
• Consistency across touchpoints quietly builds confidence: When your website, PR, and social presence tell slightly different stories, buyers often hesitate, even if they can’t articulate why.
• Some content informs, other content helps people decide: Educational pieces build awareness, but decision-stage content is what reduces risk in the buyer’s mind.
• Unanswered concerns rarely disappear on their own: Topics like security, pricing logic, or scalability don’t need aggressive selling, but they do benefit from clear, thoughtful explanation.

When these pieces start to connect, the next step is less about trying harder and more about choosing the right partner. That’s where Concurate fits in.

How Concurate changes the equation

At Concurate, we’ve seen this pattern up close. Strong products, smart teams, but content that doesn’t quite do the heavy lifting it should. Blog posts that don’t influence deals. LinkedIn that feels active but forgettable. Videos that exist but don’t move buyers closer to a decision.

That’s where we step in. We don’t just create content. We run the entire content engine. Strategy, writing, distribution, LinkedIn,  thought leadership for Founders, YouTube, SEO, and visibility across places buyers actually look, including  Generative surfaces like ChatGPT and Perplexity. Everything connects and everything compounds.

You can see how this plays out in practice for our enterprise services client, where our content brought them 100 leads within a six-month span. 

If you’re done guessing and want to create content that earns attention, trust, and pipeline, let’s talk. Book our calendar today!

Frequently Asked Questions

1. How is marketing for blockchain platforms different from traditional B2B SaaS marketing?

The core funnel is similar for both, but the real challenge lies in educating, trust-building, regulatory sensitivity, and longer buyer consideration cycles.

2. When should a blockchain company consider hiring a specialized B2B marketing agency?

Usually when inbound growth stalls, messaging feels unclear, or internal teams struggle to balance product education with demand generation.

3. What channels work best for B2B blockchain marketing?

Content-led SEO, thought leadership, LinkedIn, case studies, email, and selective paid distribution tend to perform more consistently than short-term hype tactics for blockchain marketing.

4. Should blockchain companies prioritize brand or demand generation first?

In most cases, both need to evolve together. Strong demand without trust underperforms, and strong brand without distribution stays invisible.