SEO is most impactful when it bridges user intent with business goals, and Sprinklr demonstrates this perfectly.
By creating content that informs, engages, and resonates with its audience, Sprinklr turns visibility into measurable growth.
This article dives into the strategies behind Sprinklr’s success. From high-performing pages to impactful backlink strategies and more, you’ll uncover actionable insights to elevate your own SEO game.
Looking for more insights into winning SEO strategies? Explore Five9 SEO Analysis – Insights & Stats (2025) to see how other companies achieve impactful results.
1. Sprinklr’s SEO Snapshot
| Total Monthly Traffic | 322K visits |
|---|---|
| Domain Rating (DR) | 82/100 |
| Top Pages | 7,330 |
2. Top Pages Driving Traffic
| Page | Keyword | Position | Monthly Traffic |
| https://www.sprinklr.com/social-media-glossary/delulu/ | delulu meaning, delulu, what does delulu mean | #3 | 65,692 |
| https://www.sprinklr.com/ | sprinkler, sprinkler company | #1 | 40,967 |
| https://www.sprinklr.com/social-media-glossary/fyp/ | fyp meaning, fyp | #5 | 10,527 |
| https://www.sprinklr.com/cxm/social-media-advertising/ | social media advertising, advertising through social media | #3 | 8,119 |
| https://www.sprinklr.com/social-media-glossary/cfbr/ | cfbr full form, cfbr means | #6 | 6,624 |
| https://www.sprinklr.com/blog/customer-engagement-platforms/ | customer engagement platform, customer engagement software | #1 | 6,457 |
| https://www.sprinklr.com/social-media-glossary/national-boyfriend-day/ | national boyfriends, natuonal boyfriend day | #8 | 6,147 |
| https://www.sprinklr.com/cxm/paid-search/ | paid search marketing, paid search advertising | #1 | 5,985 |
| https://www.sprinklr.com/blog/social-media-management-tools/ | social media management tools, social media management software | #4 | 4,563 |
| https://www.sprinklr.com/social-media-glossary/tbf/ | tbf meaning, what does tbf mean | #1 | 4,235 |
Observations:
- Brand-related keywords like “sprinkler” and “sprinkler company” drive significant traffic, showcasing strong brand authority.
- Non-branded, trend-focused queries like “delulu meaning” and “national boyfriend day” drive significant traffic, showcasing Sprinklr’s strategy of leveraging timely and popular trends to engage diverse audiences and expand its reach.
- Sprinklr excels in combining glossary-based educational content and solution-focused SEO, effectively targeting both awareness and intent-driven searches.
3. Winning Keyword Strategy
| Keyword | Position | Volume |
|---|---|---|
| sprinklr | #1 | 15.0K |
| delulu meaning | #1 | 27.0K |
| what does 1437 mean | #1 | 8.1K |
| social commerce | #1 | 3.2K |
| customer engagement platform | #1 | 3.3K |
| social media advertising | #3 | 11.0K |
| what does delulu mean | #1 | 4.2K |
| sprinklr careers | #1 | 800 |
| delulu | #6 | 19.0K |
| customer engagement software | #1 | 1.8K |
Keyword Trends:
- Sprinklr’s brand strength shines through its ability to secure top positions for branded keywords like “sprinklr,” reflecting strong authority and recognition.
- Trend-driven keywords like “delulu meaning” and “what does 1437 mean” drive high traffic, reflecting Sprinklr’s strategy of capturing popular cultural and social topics.
- Tool-focused, solution-oriented queries such as “customer engagement platform” and “social media advertising” highlight Sprinklr’s authority in the social commerce and engagement space.
4. Backlink Strength
| Metric | Value |
|---|---|
| Total backlinks | 191,552 |
| Referring Domains | 3,661 |
| High-Authority Links | Links from Perplexity AI, Call Centre Helper, and Whatfix. |
Insight:
- Sprinklr’s content earns a significant number of backlinks, showcasing its credibility and acknowledgment by reputable publications.
5. Traffic Breakdown
| Source | Value |
|---|---|
| Organic Search | 107K |
| Paid Search | 59 |
6. Technical SEO Health
Core Web Vitals (Desktop):
Largest Contentful Paint (LCP): 3.3s (Needs Improvement)
Cumulative Layout Shift (CLS): 0.69(Poor)
Interaction to Next Paint (INP): 217ms (Needs Improvement)
Source: PageSpeed Insights
- Mobile Friendliness: Fully optimized.
Recommendation: Address layout stability issues and optimize loading speeds to enhance the mobile user experience.
7. Paid Search Insights
Top Keywords Sprinklr is running Ads on:
1.) “sprinklr social media”
2.) “link ello”
3.) “flodesj”
4.) “competitive website analysis”
5.) “personify ai”
6.) “senario ai”
7.) “ai speech synthesis”
8.) “help customer service”
9.) “sprinkler social”
10.) “free podcast analytics”
Observation:
Sprinklr’s paid search strategy targets both niche AI tools and brand-centric keywords to capture diverse audience interests.
Before We go
Sprinklr’s SEO success highlights the power of aligning content with user intent, creating resources that answer what audiences are actively searching for while building credibility through high-quality backlinks.
At Concurate, we take a similar approach, crafting content that not only addresses your audience’s needs but also positions your brand as a trusted authority.
By leveraging deep industry expertise and thoughtful storytelling, we deliver content that builds trust, resonates with your target audience, and drives measurable results.
Let’s collaborate to create content that sets your business apart and transforms visibility into tangible growth. Reach out today.
Disclaimer:
The data and insights presented in this report are based on third-party platforms and tools. The information may not reflect the most up-to-date metrics or precise figures. Use this as a reference and verify with primary sources where necessary.
