Persuasive Book Foreword Template | 5 Prompts With Examples
We help our clients publish books to establish thought leadership. As we believe, books are
Concurate Marketing Blog
Everything you want to know to springboard your marketing
Level Up Your Brand By Being the Talk of the Town
It’s challenging to gain the attention of people in today’s fast-moving world. Agree? In all
Drift Marketing Strategy | Coin a New Term
“The most underrated piece of marketing advice is that you’ve got to name something.” –
Shopify Marketing Strategy | A Visual Tear Down
“Empowering Independent Business Owners Everywhere” How can I Sell Snowboards Online? Tobias Lütke, aka Tobi,
Airbnb Marketing Strategy | Overcoming the Stranger Danger Bias
Airbnb is a community based on connection and belonging—a community that was born in 2008
Starbucks Marketing Strategy | Let’s Break it Down
“Humanity, ethics and quality are at the core of Starbucks marketing strategy.” Once Upon a
10 Key Takeaways From Grammarly’s Email Marketing
“Email marketing can help you win customers only if your emails are sent to right
I am contagious, not a disease but a cure, any guesses?
I am contagious, not a disease but a cure, any guesses? Well tried with the
I am contagious, not a disease but a cure, any guesses?
I am contagious, not a disease but a cure, any guesses? Well tried with the
The A B C of Writing Persuasive Marketing Emails
“If social media is the cocktail party, then email marketing is the ‘meet up for
Checklist For Editing A Written Piece Of Work
The secret to editing the work is simple: you need to become its reader instead
Hiring for Higher Positions? | Look for Mavericks
“How do you want the year 2021 to be?” I asked this question to my
Sales Bytes | More Business From Existing Clients
Words of Wisdom: “Never Miss An Opportunity To Get More Business From Existing Clients” Let’s
3 Smart ways to Automate Sales Process with HubSpot Workflows
“Anything that can be automated should be because it’s going to make your life a
Content Strategy | They Ask You Answer | River Pools
Content Strategy Create the single best resource for your niche. And you won’t have to
BHAG – Big Hairy Audacious Goal? | 3 Key Requisites to Achieve
Did you know that until 1952 Boeing had not made a single commercial aircraft? Sounds
Amplify the Social Voice of Your Employees | Build Credibility & Trust
Am I risking my money? The other day, I was in a conversation with
Sales Bytes | A little story about being on top-of-the-mind!
This one is a short yet powerful story with a great learning for sales reps.
Insurance Re-imagined | How to take your Buyer’s Pain Away?
From Zero to IPO in Just 4 Years Lemonade Insurance Nailed it! Not just that,
How to grow your sales team without hiring more people?
“Am I risking my money to hire you guys for this work?” No CEO wants
Do you want to write a “Copy” that “Sells”? | Good to Great
I was given a task to write an engagement email, to be sent to our
Sales bytes | Don’t lose the sale at “Hello”!
Tring Tring …… Tring Tring…. rang my phone…. I answered… The voice on the other
Sales Bytes | Why Send “Thank You” Email to Client after WebEx
Were you looking for an email template? Try personalizing instead of templatizing! Why? Well, When
Culture Experts | Top 8 Company Culture Ideas for C-Suite
What Successful CEOs don’t tell you about the Culture? Company culture is not just a
Top 6 Actionable Steps to Align Sales & Marketing Teams!
The sales team gets to hear from buyers day in and day out. Thus, the
Top 10 pieces of Profound Business Wisdom | CEO@BookMyShow
The other day I was watching the interview with CEO@BookMyShow, Ashish Hemrajani. The interview was
Storytelling for Business | Writing Anecdotes Made Easy
What is an anecdote? An anecdote is a short amusing or interesting story about a
Top 6 Strategies to Negotiate in Business ? | Chris Voss
Negotiation is not: I win! You Lose! Negotiation is a collaboration between the two parties.
Voice & Vision Questionnaire | By Craft Your Content
Yesterday I came across a writing course by “Craft Your Content“. Their tagline is “Helping
Empower your team to sell like a Pro using the Einstein playbook
Sales Playbook is a great solution to a very commonly faced problem. Problem: Is 80%
Proven Strategy to Align Sales and Marketing teams!
Do you have a Smarketing team? (Unified) Or A Sales team and A Marketing team.
How to create Buyer Persona? | Template | Xtensio
What is a Buyer Persona? Buyer Persona is a sketch of person who is most
Buyer’s Journey | How to Delight Your Customers?
The buyer’s journey does not end as soon as he buys the product. Rather a
HubSpot ROI | Is it worth investing?
For any investment, if you can earn decently more than what you have invested, it’s
HubSpot ROI | Is it worth investing?
For any investment, if you can earn decently more than what you have invested, it’s
E-Learning | How to align Sales Process with Buyer’s Journey?
Case Study | Business Review | Seriously Addictive Mathematics What’s in it for YOU? This
How can Wrong Business Decisions Cost You More Money?
It all started in a discussion the CEO of a niche services company. I just
Buyer’s Journey | Why do People Buy Your Product?
Do you know why people buy your product? If you succeed in finding the right
Marketing | How to write emails that get opened?
Knowing the purpose of writing helps you write better. Be it a Newsletter or a
Buyer’s Journey | How to get more customers?
Met with an entrepreneur (Let’s call him Ryan, don’t want to reveal his real identity)
5 levels of value in Business | Why your Buyers Buy?
Whether your business is indispensable or instantly replaceable is the name of the game. There are
How to hire a Sales Rep in 2021? | 5 must have traits
Need to hire a Sales Rep? What’s your hiring strategy? Before that. Has it ever
TOP 25 Micro-Learnings in SALES in just 5 minutes!
Like-ability is one key to a successful deal. If you are likeable – the chances
How to develop a culture of micro-learnings in sales?
Micro-Learnings Vs Full-Fledged Classroom Trainings! Most classroom trainings are ineffective. Here is Why? Imagine a
UpSell | Cross-Sell | Increase Sales
Upsell: To sell a more expensive version of a product the customer is considering to
How JTBD- “Job To Be Done” theory helped McDonald’s ?
By using JTBD – “Job To be done” theory McDonald’s increased its milk shakes sales
Why schools do not need a mobile app? | Part 1
Before we try to increase sales; “let’s take a deeper understanding of buyers and users
Why schools do not need a mobile app? | Part 1
Before we try to increase sales; “let’s take a deeper understanding of buyers and users
Buyer’s Journey | Proven strategy to increase sales!
The more you understand your buyer and his buying process the better sales you
“How Celebrity Fitness Gym LOST a potential client ?”
Here is the story of the gym ….. This January again, like every year,
TOP 15 SALES TIPS FOR THE YEAR 2021!!
Don’t think of this as a just another article on sales tips. We promise that
How to Stop Negative Reviews from Employees on Glassdoor?
Today, my manager asked me to write a post on how can the companies prevent
Online Grocery | 100s of Hot Leads but fractional conversions?
Did you do your homework before opening up your online grocery store? I am sure,
Sales Bytes | Don’t be a Crocodile Salesman!
What’s your sales strategy ? Is it to bombard the user with the plethora of
7 Step Secret formula for Crafting Engaging Content Piece
Today, when you write a content piece, you don’t want it to sound like 4
Sales Bytes | Why You Should Change Your Cold Email Approach?
While working on some cold reach-outs, I decided to read a bit about common mistakes
How to avoid the fear of rejection while doing follow-ups? Sales
As salespeople, we hear a lot about fear of rejection. Most Sales Leaders believe that
Sales Bytes | Take care of your existing clients!
Salespeople understand that prospecting is important, but very few recognize that building relationships with existing
Sales Bytes | Persuade prospects to buy, Don’t Manipulate!
I read an article today that talked about the science behind why people react a
Sales Bytes | Dodge “I’ll get back to you” situation !
How do you deal when the client simply says, “I’ll get back to you”? This
Sales Bytes | Say “Thank You” after closing a deal!
It is important to say a thank you in any situation, whether after closing a
Sales Bytes | Ask Questions to your Prospect?
Working in sales, I’m sure we’ve all had to deal with rejection on multiple occasions.
Create “Personalised Outreach” Using “Trigger Opportunities” | Sales
Many salespeople struggle to create personalized outreach to help with their prospecting. One proven way
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