Too many SaaS companies stop at a product and a single landing page, believing that’s enough. But growth doesn’t work that way.
Customers search with infinite variations of intent – by industry, geography, use case, and problem. A single landing page can’t possible cover all of that.
Thankfully, Programmatic SEO can solve this gap. Using structured data and smart templates, you can create hundreds, even thousands, of pages at scale, each mapped to real search intent.
Done well, those pages don’t just rank, but drive leads and even surface in AI-powered overviews. Done poorly, they collapse into thin content that hurts your brand.
Of course, pulling it off isn’t simple. That’s where experts come in. In this piece, we spotlight 10 programmatic SEO agencies that know how to do it right for B2B SaaS in 2025.
Top 10 Programmatic SEO Agencies for B2B SaaS in 2025
The essence of programmatic SEO is capturing the long tail of intent at scale – across every industry, use case, and geography your buyers care about.
That is how you expand visibility without creating noise.
But execution is not equal. Some agencies spin up thin pages that dilute authority. Others align data, design, and templates to build scalable content that turn long tail queries into steady pipeline.
Here are 10 agencies who know how to do it right in 2025.
- Concurate
- Omniscient Digital
- Omnius
- Conversion Factory
- Single Grain
- Prosperity Media
- Rock The Rankings
- BRIX Agency
- Stramasa
- Flying Cat
Let’s get started with the first company on the list.
1. Concurate
At Concurate, we see programmatic SEO as more than just a traffic play. It is one of the strongest tools to increase visibility, capture demand, and build a reliable pipeline.
Source – Concurate
As a boutique content marketing agency, we do not rely on templates. Each content strategy is tailored to a client’s industry, funnel stage, and audience. With the right strategy, we get our clients top positions in Google Search and also on AI surfaces such as ChatGPT, Gemini, and Perplexity. Not to mention consistent leads.
Here are a couple of instances of how we leveraged programmatic SEO for our clients.
Going Global with Programmatic Landing Pages
For a leading network training provider, visibility across geographies was vital. They wanted to come across buyers when they searched for the specific OEM training in dozens of cities worldwide.
We went ahead with a programmatic SEO strategy. We created over 70 geo-targeted landing pages from a single structure, carefully adapting tone and examples for each location.
The page for Dubai spoke differently from the landing page for Kolkata, and that nuance made the difference.
The outcome: #1 rankings in 9 key markets, first-page visibility across 33 locations, and a high-value enterprise lead from a UK-based company with 60,000 employees.
You can read the detailed case study here.
Building Authority with Programmatic Blogs
Programmatic SEO does not need to stop at landing pages. For a patent-tech SaaS building compliance software, we applied the same principles to blogs.
We created jurisdiction-specific FAQ style guides that covered patent drawing requirements across multiple offices. These resources simplified rules that were previously scattered across dense and outdated PDFs. Buyers could now find everything they needed in one place.
The impact of this strategy was clear. The articles ranked in both Google searches and AI overviews. Below is a snapshot of what the ranking looked like as of September 2025.
Not just that, within 60 days, we generated 13 qualified leads for the client with our content.
How are we able to bring such results, you ask?
Our difference comes from depth. Our writers have 3-7 years of domain expertise in areas such as patents, cybersecurity, and enterprise IT. Every piece is refined by senior editors with industry context.
This combination of expertise and editorial quality ensures that our clients do not just rank. They gain qualified leads, stronger pipelines, and visibility in generative search engines where decisions increasingly begin.
Want to see how programmatic SEO can transform your SaaS growth? Book a consultation with us today.
2. Omniscient Digital
Omniscient Digital positions itself as a revenue-focused SEO partner for B2B software companies. Their programmatic SEO practice is designed to capture high-intent queries at scale and tie them directly to pipeline impact.
Source – Omniscient
The agency emphasizes strategy first: mapping keywords to jobs-to-be-done and pain points, then building page templates optimized for conversions.
They plug into existing production workflows and handle execution across CMS platforms such as Webflow, WordPress, and Contentful.
Beyond launch, they run SERP experiments, split tests, and ongoing optimizations to keep pages competitive and aligned with shifting search behaviors.
3. Omnius
Omnius positions itself as a holistic programmatic SEO partner for SaaS and Fintech companies.
Their approach combines research, company data, and automated rules to create pages at scale that target bottom-of-funnel intent.
Source – Omnius
The process starts with extensive data sourcing, audits, and website mapping to build a structured content engine. The execution then includes content production, technical SEO, and template-based development, with results monitored and iterated weekly.
Omnius integrates programmatic SEO with emerging practices such as generative engine optimization to ensure visibility across both Google and AI-driven platforms.
Their positioning highlights the ability to combine creative content with technical automation, allowing clients to expand reach without increasing proportional costs.
4. Conversion Factory
Conversion Factory is a programmatic SEO agency designed to help SaaS companies scale traffic and turn it into leads, trials, and revenue. Their model combines marketing and design expertise, with every client paired with a senior marketer and senior designer.
Source – Conversion Factory
Programmatic workflows follow a clear framework: generate data and insights, design SEO-friendly templates, connect technical setups, test with A/B experiments, and refine for performance.
They position themselves as a subscription-based service, emphasizing quick turnarounds, unlimited requests, and flexibility to pause or adjust at any time.
Beyond SEO execution, they support Webflow development, landing page design, and conversion-focused copywriting.
5. Single Grain
Single Grain offers programmatic SEO as part of its broader digital marketing services, with a focus on scaling search visibility for SaaS and B2B companies.
Source – Single Grain
Their approach is built around identifying long-tail keyword clusters, compiling structured datasets, and creating flexible page templates that insert dynamic content while maintaining brand consistency.
They emphasize safeguards against duplicate content, keyword cannibalization, and thin pages by applying quality controls before launch.
Beyond implementation, they track indexing, rankings, and traffic patterns to refine templates and amplify winning structures.
By tying programmatic SEO directly to commercial intent queries. Single Grain positions its strategy as a way to build sustainable, conversion-focused visibility at scale.
Related Read: 16 Top International SEO Companies For Global Growth (That Help You Rank On AI Search Results)
6. Prosperity Media
Prosperity Media frames its programmatic SEO services around quality control and tailored execution rather than sheer page volume. Their model combines keyword research, technical SEO, and automated workflows with manual oversight to prevent duplicate content and maintain site performance.
Source – Prosperity Media
The agency highlights use cases such as multi-location landing pages, e-commerce catalog scaling, and automated product comparison pages. All their work is handled in-house, supported by a modern tech stack for auditing, data clustering, and workflow automation.
They also emphasize conversion impact, ensuring generated pages load fast, match user intent, and fit into broader campaigns that include link building, local SEO, and content creation.
7. Rock the Rankings
Rock the Rankings is a SaaS-focused SEO agency that incorporates programmatic SEO into broader acquisition strategies. Their framework blends automation, landing page templates, and conversion rate optimization to scale qualified traffic.
Source – Rock the Rankings
Their services cover strategy development, page design, and testing, with an emphasis on aligning bottom, middle, and top-funnel content to buyer intent.
The agency complements programmatic SEO with SaaS-specific content marketing, digital PR, and PPC services, positioning programmatic as part of their wider growth playbook.
Related Read: 15 Top PR And SEO Agencies In 2025 That Get Your Brand Visible On AI Search Results
8. BRIX Agency
BRIX Agency brings a design-first approach to programmatic SEO, pairing automation with no-code tools like Airtable, Figma, and Webflow to create scalable landing pages.
Source – Brix Agency
Their process focuses on identifying low and medium-volume keywords and turning them into structured page sets that capture long-tail intent.
The agency emphasizes page quality, conversion-ready layouts, and SEO-optimized structures. By combining keyword research, structured data management, and in-house design and development, BRIX positions programmatic SEO as a way to expand visibility while maintaining brand consistency and user experience.
9. Stramasa
Stramasa positions itself as a full-service digital marketing agency with a dedicated focus on Programmatic SEO.
Source – Stramasa
The agency emphasizes precision targeting and real-time adaptability, ensuring that programmatically created pages not only rank but stay relevant as algorithms shift.
They highlight the use of AI SEO tools such as PrimeSEARCH to manage large datasets, streamline workflows, and automate keyword-driven content production.
Beyond programmatic SEO, Stramasa integrates broader digital marketing services, including programmatic advertising, CRO, content marketing, and demand generation.
10. Flying Cat Marketing
Flying Cat Marketing is an SEO consulting agency that helps B2B SaaS companies use programmatic SEO to scale traffic and conversions.
Source – Flying Cat Marketing
They specialize in building template-driven landing pages backed by keyword research, automation, and professional SaaS content writing. Their approach combines strategic SEO planning with human-led content to ensure quality and UX aren’t compromised.
Key Takeaways For Implementing Programmatic SEO
Programmatic SEO can be a powerful growth lever when done right, but it’s not just about spinning up thousands of pages. Whether you’re running it internally or planning to scale later with an agency, here are the core principles that can determine success:
1. Strategy Comes Before Scale
The biggest mistake teams make is jumping straight into bulk page creation without a strategic framework. Before building templates, it is important to map keyword clusters to buyer intent, understand search demand, and validate whether those pages can tie back to conversions. Scaling without strategy just creates noise.
2. Data Is The Fuel, Get It Clean And Structured
Programmatic SEO runs on datasets: locations, product variations, service attributes, or industry terms. If the data is inconsistent, incomplete, or poorly structured, your output will reflect that. Invest upfront in cleaning and organizing your datasets, because they’re the backbone of every page you generate.
3. Balance Automation With Human Input
With Programmatic SEO, set and forget doesn’t work. Search engines value unique, helpful content. That means building templates flexible enough to include human-written intros, contextual examples, or custom FAQs, so the pages don’t feel machine-stamped.
4. Design With Technical SEO In Mind
Scaled pages can introduce risks like duplicate content, crawl waste, and site performance issues. These should be addressed in the build phase itself with canonical tags, internal linking logic, indexation controls, and lightweight code. Retroactively fixing technical SEO at scale is far costlier than setting it up right at the start.
5. Tie Everything To Outcomes, Not Just Traffic
Implementing Programmatic SEO can flood your analytics with impressions, but the real measure of success is qualified leads, demo requests, or revenue influence. It is crucial to define conversion goals early and monitor how each page set contributes to them. That way, you can refine based on what actually drives business impact.
6. Integrate Programmatic Pages Into Your Broader Content Strategy
Programmatic SEO works best when it’s not isolated. Link your scaled landing pages back to cornerstone blogs, resource hubs, and product pages to strengthen topical authority. This integration not only boosts rankings but also guides users deeper into your funnel, turning broad visibility into meaningful conversions.
Programmatic SEO is absolutely something teams can attempt internally, but the difference between success and frustration comes down to execution. Strategy, clean data pipelines, technical SEO, and conversion tracking all need to work together.
This is also why many companies eventually lean on specialist partners: not because they can’t do it themselves, but because dedicated expertise can shorten timelines, reduce costly missteps, and amplify results.
And if you’re looking for a partner that understands both B2B SaaS and programmatic SEO at depth, Concurate is built for exactly that.
Why Concurate Is the Best Programmatic SEO Agency for B2B Growth
At Concurate, we understand programmatic SEO isn’t about flooding the web with landing pages. But it’s about building growth engines that results in conversion.
As a B2B content marketing agency, we understand that buyer journeys are complex, and every strategy must reflect this complexity. For one client, a global training provider, we built geo-targeted landing pages that secured top rankings across regions and delivered enterprise leads. For another patent-tech SaaS, we applied programmatic SEO to jurisdiction-specific blogs, turning compliance into a lead-generating asset.
Our difference is in execution. We work as an extension of your team, handling everything from data and implementation to optimization and reporting. Each strategy is designed to scale responsibly, integrate with your broader content plan, and drive outcomes that matter: demo requests, qualified leads, and revenue.
Ready to see programmatic SEO drive demos, deals, and revenue? Let’s build your growth engine together.
Frequently Asked Questions
1. Is programmatic SEO only for large enterprises?
Not at all. While large companies benefit from scale, SaaS startups and B2B companies can use programmatic SEO to capture niche, conversion-ready searches early and build authority fast.
2. What are the risks of programmatic SEO?
The biggest risks are duplicate content, thin pages, and technical SEO issues if the strategy isn’t well-planned. Clean data, flexible templates, and ongoing monitoring are essential to avoid these pitfalls.
3. How do you connect programmatic SEO pages to lead-generation goals like demo requests?
Programmatic SEO is not about impressions alone. It only works when tied to the funnel. At Concurate, we bake in clear CTAs into every scaled page. For instance, when creating geo-targeted landing pages for a global training provider, we designed conversion pathways that led directly to enterprise lead forms. The key is aligning every programmatic page with a measurable outcome, not just keyword coverage.
4. What’s the difference between building programmatic SEO in-house vs with an agency?
In-house teams often struggle with execution gaps, whether it’s cleaning datasets, setting up templates, or optimizing technical SEO at scale. Agencies bring proven playbooks, tooling, and cross-industry learnings to accelerate the process.
5. Can programmatic SEO be integrated into an existing content marketing strategy without diluting brand voice?
Absolutely. The fear is that scaled pages will feel robotic, but with the right process, programmatic SEO strengthens brand presence. For one of our SaaS clients, we applied programmatic SEO to jurisdiction-specific blogs rather than product pages. This not only kept the content aligned with their thought leadership tone but also expanded their organic footprint. Done right, programmatic pages complement cornerstone content, link back to resource hubs, and reinforce brand voice instead of diluting it.
