TeamViewer is dominating search with 575K organic visits a month. And if you’re in the remote access space, that’s a problem.
They’ve locked down branded search (506K visits), controlled informational queries (107K visits), and built a backlink empire with 12.6M links from tech giants like Google, Apple, and Microsoft.
Even their old software versions still bring in steady traffic.
How do they do it? More importantly, how can you apply their SEO strategies to your business? Let’s break it down.
TeamViewer’s SEO Snapshot: The Numbers That Matter
| Organic Traffic (Monthly) | 575K |
| Domain Rating (DR) | 92 |
| Backlinks | 12.6M |
How TeamViewer Captures Traffic: Breaking Down the Sources
#1 Branded searches: 506.3K visits (Users already familiar with the brand)
#2 Non-branded searches: 68.2K visits (Capturing users before they know the brand)
#3 Informational searches: 107.4K visits (Users seeking knowledge and insights)
#4 Navigational searches: 484.1K visits (Users looking for a specific website or page)
#5 Commercial searches: 404K visits (Users researching before making a purchase)
You might like to read this as well: ManageEngine SEO: How They Get 110K+ Organic Monthly Visits
Traffic MVPs: Top Pages Driving TeamViewer’s Success
| Page | Keyword | Position | Monthly Traffic |
| Homepage | teamviewer | 1 | 270,265 |
| Windows Download | teamviewer download | 1 | 96,429 |
| Screen Sharing | screen share | 2 | 36,781 |
| Download & Install | teamviewer download | 2 | 21,115 |
| Remote Access | teamviewer free | 1 | 18,846 |
| QuickSupport | teamviewer quicksupport | 1 | 15,270 |
| Windows Download Alt | teamviewer 10 | 1 | 14,138 |
| macOS Download | teamviewer for mac | 1 | 8,499 |
| Previous Version 11x | teamviewer 11 | 1 | 8,361 |
| Previous Version 14x | teamviewer 14 | 1 | 6,313 |
TeamViewer’s Traffic Drivers
#1 The Windows download page is a powerhouse, ranking #1 for “teamviewer download” and pulling in users ready to install the software.
#2 The homepage attracts high-intent visitors searching directly for “teamviewer,” reinforcing brand authority.
#3 The screen-sharing page secures interest, capturing searches for “screen share” and driving engagement.
TeamViewer Wins with Search Intent
#1 The remote access page aligns with transactional queries like “teamviewer free,” bringing in users exploring solutions.
#2 Older version downloads stay relevant, as pages for “teamviewer 11” and “teamviewer 14” continue to attract niche audiences.
#3 The macOS download page ensures Mac users find what they need, ranking #1 for “teamviewer for mac.”
TeamViewer’s Profile: How They Build Authority
| Metric | Value |
| Total backlinks | 12.6M |
| Referring Domains | 48.4K |
| High-Authority Links | Links from Google, Apple, Microsoft, Wikipedia |
Insights
#1 TeamViewer’s authority is reinforced by links from tech giants like Google, Apple, and Microsoft, signaling strong industry trust.
#2 Wikipedia backlinks enhance credibility, positioning TeamViewer as a widely recognized and referenced remote access solution.
TeamViewer’s Traffic by Location
| Country | Monthly Visits | % of Total Traffic |
| United States | 574.6K | 13.5% |
| Germany | 303.1K | 7.1% |
| Brazil | 289.2K | 6.8% |
| India | 230.1K | 5.4% |
| France | 208.5K | 4.9% |
Insights
#1 The U.S. leads TeamViewer’s traffic, showing strong adoption in North America for remote access solutions.
#2 Germany and France’s presence in the top five highlights TeamViewer’s strong foothold in the European market.
Traffic Breakdown
| Source | Value |
| Organic Search | 575K |
| Paid Search | 3.5K |
Team Viewer’s Technical Health
Core Web Vitals (Desktop):
Largest Contentful Paint (LCP): 1.3s (Moderate)
Cumulative Layout Shift (CLS): 0 (Perfect)
Interaction to Next Paint (INP): 38ms (Excellent)
Source: PageSpeed Insights
Mobile Friendliness: Good
#1 A 1.3s LCP is decent but could be improved to ensure faster load times, especially for first-time visitors.
#2 A perfect CLS score (0) means users experience zero unexpected layout shifts, ensuring smooth navigation.
Paid Ad Keywords That Drive Conversion
TeamViewer prioritizes branded keywords like “teamviewer.com” and “team veiwer,” ensuring users searching for its name land on the official site.
Top Keywords TeamViewer Is Bidding On:
#1 “teamviewer.com”
#2 “team veiwer”
#3 “remote management tools”
#4 “team viewer free download”
#5 “free teamviewer”
#6 “team viewer free”
#7 “teamviewer remote access”
Insights
#1 High competition in the remote management space is evident, with bids on “remote management tools” to capture non-branded traffic.
#2 Multiple variations of “free” in keywords indicate a strong push to attract users looking for cost-free remote access solutions.
How You Can Steal TeamViewer’s SEO Playbook
#1 Their Branded Traffic is a Fortress
With 506K monthly visits from branded searches, TeamViewer ensures anyone looking for them lands on their site first. Their homepage alone brings in 270K visits; a traffic machine that secures direct user engagement.
What you can do: Build brand recognition through content, PR, and strong internal linking to reinforce branded searches.
#2 Download Pages That Convert Instantly
TeamViewer’s Windows download page ranks #1 for “teamviewer download” and pulls 96K visitors a month. Users looking for their software are met with a seamless path to installation.
What you can do: Optimize download pages for search intent, ensuring clear CTAs and a fast-loading experience for users ready to take action.
#3 Authority Links from Tech Giants
With 12.6M backlinks from Google, Apple, Microsoft, and Wikipedia, TeamViewer is seen as an industry leader. These links reinforce trust and boost rankings.
What you can do: Focus on earning high-authority links through guest posts, digital PR, and creating valuable resources others want to cite.
#4 Keeping Old Pages Alive for Continuous Traffic
TeamViewer doesn’t let older software versions die. Pages for “teamviewer 11” and “teamviewer 14” still rank #1 and bring in 14K+ visits combined.
What you can do: Instead of deleting outdated content, update and optimize it to capture long-tail search queries and keep the traffic flowing.
#5 Strong Paid & Organic Search Synergy
TeamViewer reinforces their SEO efforts with paid ads, bidding on “remote management tools” and variations of “free TeamViewer” to capture high-intent users.
What you can do: Align paid search with your organic strategy to double down on high-converting keywords and dominate search results.
Final Thoughts: Why TeamViewer’s SEO Works
Their branded searches (506.3K monthly visits) ensure users looking for them land on their site, while high-converting pages like “teamviewer download” (96.4K visits) and “teamviewer free” (18.8K visits) capture ready-to-install users.
If you’re in the remote access space, ignoring their strategy isn’t an option.
Use their expert-driven strategies to strengthen your own SEO efforts and stay ahead in the competitive landscape!
If you want more visibility, better rankings, and SEO that actually converts, let’s partner up and make it happen.
Disclaimer:
This article is an independent analysis based on publicly available data regarding TeamViewer’s SEO strategy. It is not endorsed by, affiliated with, or sponsored by TeamViewer Inc. All trademarks mentioned are the property of their respective owners.
