RocketReach isn’t just another player in the contact intelligence space , it’s dominating.
They’re pulling in over 1M organic visits every month and ranking for branded, non-branded, and competitor keywords like it’s second nature.
With a Domain Rating (DR) of 73 and 364K backlinks, they’ve built an SEO empire that keeps growing.
But the real kicker?
They’re not just relying on organic traffic. They’re aggressively bidding on competitor names and contact-related queries to attract customers from rivals.
If you think you can’t replicate this strategy, think again.
Here’s how RocketReach is winning, and how you can use their playbook.
RocketReach’s SEO Snapshot
| Organic Traffic (Monthly) | 1M |
| Domain Rating (DR) | 73 |
| Backlinks | 364K |
RocketReach Ranks for Every Search Intent
#1 Branded searches: 825K visits (Users already familiar with the brand)
#2 Non-branded searches: 215K visits (Capturing users before they know the brand)
#3 Informational searches: 713.1K visits (Users seeking knowledge and insights)
#4 Navigational searches: 711.6K visits (Users looking for a specific website or page)
#5 Commercial searches: 562.2K visits (Users researching before making a purchase)
Learn more about SEO Analysis of market leaders: Brandwatch SEO Analysis: How They Get 220K+ Organic Monthly Visits
| Page | Keyword | Position | Monthly Traffic |
| Rocketreach | rocketreach | 1 | 29.0K |
| APK Tower Profile | apktower | 2 | 74.0K |
| Maheir Bahaj Email | maheir | 9 | 468.0K |
| APK Tower Technology Stack | apktower | 4 | 74.0K |
| Allure Escort Agency Profile | allure escort newcastle | 1 | 6.2K |
| Rapid News Group Management | rapidnews.org | 12 | 506.0K |
| Alanya Escort Management | alanya escort | 1 | 9.7K |
| KatMovieHD Profile | katmoviehd | 15 | 269.0K |
| Mukesh Ambani Email | mukesh ambani phone number | 1 | 2.3K |
| WhatUTalkingBoutWillis Profile | whatutalkingboutwillis contact | 1 | 8.4K |
#1 Pages like “APK Tower Profile” and “APK Tower Technology Stack” rank for the brand term “apktower,” attracting users who are likely searching for information related to this specific brand.
#2 Pages like “Maheir Bahaj Email” rank well for the name “maheir,” bringing in targeted traffic. These pages likely capture searches from users familiar with Maheir Bahaj, reinforcing Rocketreach’s ability to tap into a diverse audience segment.
#3 Pages related to industry-specific terms like “allure escort newcastle” and “alanya escort” rank well for niche searches. These pages capture users seeking specific services in the escort industry, driving notable traffic.
Rocketreach’s High-Performing Pages Drive Significant Traffic
#1 Rocketreach’s homepage and specific brand-related pages dominate their respective search queries. This strategy ensures that users familiar with these terms consistently find Rocketreach as the go-to source for information.
#2 Pages that focus on specific niches like “escort newcastle” and “katmoviehd” are bringing in significant traffic from users with a high intent to find specific services or entertainment-related content.
#3 Pages such as “KatMovieHD Profile” and “WhatUTalkingBoutWillis Profile” rank for highly searched entertainment-related keywords. These pages cater to a specific audience interested in media content, significantly boosting traffic to Rocketreach.
Global Traffic Domination
Top Traffic Sources
#1 United States – 380K visits/month (36.5%)
#2 India – 172.3K visits/month (16.6%)
#3 United Kingdom – 64K visits/month (6.1%)
#4 Australia – 42.8K visits/month (4.1%)
#5 Canada – 42.8K visits/month (4.1%)
The United States remains Rocketreach’s top traffic source, contributing over a third of total visits.
India and the UK show positive traffic growth, highlighting strong engagement in these markets.
RocketReach’s Backlink Profile
| Metric | Value |
| Total backlinks | 364K |
| Referring Domains | 11.1K |
| High-Authority Links | Links from Gravatar, Medium, Github |
#1 RocketReach has a solid backlink profile with 364K total backlinks, but what really stands out is the quality of those links.
Getting mentions from platforms like Gravatar, Medium, and GitHub suggests strong credibility and authority in the tech and professional networking space.
#2 With 11.1K referring domains, RocketReach isn’t just relying on a handful of sites for backlinks—it has a diverse link portfolio.
This widespread referral network helps boost search rankings and maintain a steady flow of organic traffic.
Traffic Breakdown
| Source | Value |
| Organic Search | 2.4M |
| Paid Search | 220 |
RocketReach’s Technical Health
Core Web Vitals (Desktop):
Largest Contentful Paint (LCP): 2.4s (Poor)
Cumulative Layout Shift (CLS): 0.01 (Excellent)
Interaction to Next Paint (INP): 59 ms (Excellent)
Source: PageSpeed Insights
Mobile Friendliness: Optimized
#1 Speed is a concern. With an LCP of 2.4 seconds, RocketReach’s desktop experience isn’t as fast as it could be.
Since Google prioritizes fast-loading pages in search rankings, improving LCP could lead to better performance and lower bounce rates.
#2 Stability and responsiveness are strong points. With a CLS of 0.01 and an INP of 59ms, RocketReach ensures a smooth, glitch-free experience for users.
This means minimal unexpected layout shifts and quick interactions, which is great for engagement and usability.
Paid Ad Keywords That Drive Conversions
RocketReach is aggressively targeting phone number lookup queries, indicating a strong focus on users searching for contact information.
This aligns perfectly with its core offering, making paid ads a natural extension of its organic reach.
Top Keywords RocketReach is Running Ads on
#1 “been verified free”
#2 “cellphone numbers”
#3 “finding cell phone numbers”
#4 “how can i find someone’s phone number”
#5 “how can i find a person’s phone no”
#6 “find someone’s cell phone number”
#7 “swordfish ai”
#8 “find a phone number for someone”
#9 “how to find someone number”
#10 “email finder linkedin”
Competing with industry players like Swordfish AI, RocketReach is positioning itself as a go-to solution in the contact intelligence space.
Bidding on competitor keywords suggests a strategy to capture users already interested in similar services.
Here’s How You Can Steal RocketReach’s SEO Playbook
#1 Own the Intent Spectrum Like a Boss
RocketReach ranks across every type of search intent: branded, non-branded, informational, navigational, and commercial, they’ve got it all covered.
This means they’re capturing users before, during, and after they even know about RocketReach.
#2 Target Competitor Keywords in Paid Ads
They’re running ads on competitor keywords like “Swordfish AI” and other industry-related terms. Why? Because bidding on competitor names intercepts high-intent users who are already looking for similar services.
#3 Build a High-Authority Backlink Profile
RocketReach isn’t just racking up backlinks. They’re securing links from highly trusted platforms that boost credibility.
With 11.1K referring domains, they’ve built a backlink portfolio that strengthens their authority and keeps traffic flowing.
#4 Optimize for Search & Speed Wins
Their Cumulative Layout Shift (CLS) and Interaction to Next Paint (INP) are excellent, making the site smooth and responsive. But there’s one flaw. Their Largest Contentful Paint (LCP) is 2.4s, meaning the site isn’t as fast as it should be.
Since speed impacts rankings and user experience, this is something that could cost them in the long run.
#5 Leverage Niche & Unexpected Keywords
RocketReach ranks for unexpected keywords such as escort agencies, entertainment platforms, and other niche searches.
Why? Because they understand that high-volume, low-competition keywords drive massive traffic. Some of their biggest wins come from searches that aren’t even directly related to their main product.
Before We Go
RocketReach isn’t just playing the SEO game. They’re rewriting the rules.
With a mix of aggressive paid advertising, strategic keyword targeting, and high-authority backlinks, they’ve built a system that brings in millions of visitors.
And the best part? These strategies aren’t exclusive. If you take the right steps, you can do it too.
We specialize in expert-driven SEO strategies that drive organic traffic. Ready to take your SEO game to the next level? Let’s collaborate today and watch your rankings grow.
Disclaimer:
The data and insights presented in this report are based on third-party platforms and tools. The information may not reflect the most up-to-date metrics or precise figures. Use this as a reference and verify with primary sources where necessary.
