G-P pulls in over 50K organic visits each month with a Domain Rating (DR) of 72 and 227K backlinks from platforms like Wikipedia, Yahoo, and GitHub.
What’s their secret? Their SEO success stems from a focused strategy around visa-related searches, multilingual content, and high-authority backlinks.
Here’s how G-P is securing top positions in search and how you can learn from them.
G-P’s SEO Snapshot: Key Performance Metrics
| Organic Traffic (Monthly) | 54.5K |
| Domain Rating (DR) | 72 |
| Backlinks | 227K |
How G-P Captures Traffic: Breaking Down the Sources
#1 Branded searches: 5.5K visits (Users already familiar with the brand)
#2 Non-branded searches: 46.2K visits (Capturing users before they know the brand)
#3 Informational searches: 49.5K visits (Users seeking knowledge and insights)
#4 Navigational searches: 6.2K visits (Users looking for a specific website or page)
#5 Commercial searches: 11.3K visits (Users researching before making a purchase)
Key Learning: A balanced mix of branded and non-branded traffic ensures G-P captures both brand loyalty and new search opportunities.
You might like to read this as well: Lattice SEO: How They Get 115K+ Organic Monthly Visits
Top Performing Pages: What’s Driving G-P’s Success
| Page | Keyword | Position | Monthly Traffic |
| https://www.globalization-partners.com//globalpedia/luxembourg/visa-permits/ | luxembourg work visa | 1 | 16,093 |
| https://www.globalization-partners.com/ | globalization partners | 1 | 6,451 |
| https://www.globalization-partners.com/globalpedia/canada/visa-permits/ | canada work visa requirements | 1 | 1,697 |
| https://www.globalization-partners.com/globalpedia/italy/visa-permits/ | italy work visa | 5 | 1,204 |
| https://www.globalization-partners.com/globalpedia/qatar/visa-permits/ | qatar work visa for pakistani | 5 | 1,177 |
| https://www.globalization-partners.com/ar/globalpedia/qatar/visa-permits/ | تأشيرة عمل قطر | 1 | 786 |
| https://www.globalization-partners.com/pt/globalpedia/russia/compensation-benefits/ | salario minimo russia | 1 | 641 |
| https://www.globalization-partners.com/globalpedia/serbia/visa-permits/ | serbia work permit | 4 | 603 |
| https://www.globalization-partners.com/globalpedia/cyprus/visa-permits/ | cyprus work visa for pakistani | 4 | 598 |
| https://www.globalization-partners.com/globalpedia/croatia/visa-permits/ | croatia work permit | 1 | 542 |
#1 The Luxembourg visa page dominates, ranking #1 for “luxembourg work visa” and driving over 16K monthly visits.
#2 The homepage remains a stronghold, ranking #1 for “globalization partners” and reinforcing brand authority.
#3 Country-specific content on Canada’s visa requirements keeps pulling in search interest despite a traffic dip.
G-P Wins with Search Intent
#1 Visa-related searches fuel traffic, with pages on Luxembourg, Canada, and Italy driving targeted visitors seeking work permits.
#2 Multilingual content expands reach, with the Arabic Qatar visa page securing top rankings.
G-P’s Global Reach: Where the Traffic Comes From
| Country | Monthly Visits | % of Total Traffic |
| India | 9.4K | 17.3% |
| Pakistan | 7K | 12.8% |
| United States | 6.5K | 11.9% |
| Indonesia | 2.4K | 4.5% |
| Egypt | 2.3K | 4.2% |
Insights
#1 India leads in traffic share, driving over 17% of total visits with strong keyword performance.
#2 The United States ranks third in traffic but has the highest keyword volume, indicating strong search relevance.
G-P’s Backlink Profile: How They Build Authority
| Metric | Value |
| Total backlinks | 227K |
| Referring Domains | 8.6K |
| High-Authority Links | Links from Wikipedia, Yahoo, Github |
Insights
#1 Wikipedia and Yahoo backlinks enhance G-P’s credibility, signaling trust and authority to search engines.
#2 A high number of referring domains (8.6K) shows a strong and diverse backlink profile, supporting long-term search visibility.
Traffic Breakdown
| Source | Value |
| Organic Search | 54.5K |
| Paid Search | 2.6K |
Paid Search: Where G-P Invests
| Keyword | Insight |
|---|---|
| Globalization partners | Reinforces brand authority |
| PEO HR | Targets HR-related search demand |
| International employee benefits | Aligns with G-P’s service offerings |
| Talent management strategy | Positions G-P as a strategic partner |
| Global mobility program | Captures high-intent business searches |
Insight: G-P’s paid strategy focuses on reinforcing branded search strength and positioning for HR and global workforce-related terms.
Leveraging strategic paid search campaigns can amplify your reach. See how SaaS companies generate leads through strategic campaigns.
5 Things to Learn from G-P’s SEO Strategy
#1 Visa-Focused Content Captures High-Intent Traffic
G-P’s Luxembourg visa page ranks #1 for “luxembourg work visa” and brings in over 16K monthly visits. By targeting high-intent visa searches, G-P attracts users actively seeking work permit information.
Learning: Create content targeting high-intent, niche searches in your industry. Focus on specific problems and solutions users are actively searching for.
#2 Multilingual Strategy Expands Reach
The Arabic Qatar visa page ranks #1 and generates 786 visits monthly. G-P’s multilingual content approach allows them to target non-English-speaking markets and increase global visibility.
Learning: Translate and localize high-performing content to reach new audiences and improve search visibility in different regions.
#3 Strategic Brand Positioning Builds Authority
The homepage ranks #1 for “globalization partners,” driving 6.4K monthly visits. Strong branded keyword performance reinforces G-P’s position as a trusted industry leader.
Learning: Strengthen your branded keyword strategy to capture direct searches and boost authority in your niche.
#4 Country-Specific Pages Secure Search Visibility
Pages on Canada, Italy, and Qatar work visas consistently rank high, attracting over 4K combined monthly visits. Targeting country-specific keywords helps G-P capture localized search demand.
Learning: Develop geo-targeted content tailored to specific markets to drive regional search traffic. Creating engaging content is key to capturing high-intent traffic. Discover the secret formula for crafting compelling content that resonates with your audience.
#5 High-Authority Backlinks Strengthen Rankings
With backlinks from Wikipedia, Yahoo, and GitHub, G-P benefits from enhanced search credibility. Their backlink profile of 227K links from 8.6K referring domains signals trust to search engines.
Learning: Focus on earning high-quality backlinks from reputable sites to boost domain authority and improve rankings.
Before We Go
At Concurate, we specialize in creating content that builds trust and positions your SaaS brand as a true industry leader. By leveraging expert-driven insights, we help you capture high-intent traffic and convert it into real business growth.
Book a free strategy call today to see how our approach can close pipeline gaps and turn your content into a powerful tool for success.
Disclaimer:
This article is an independent analysis based on publicly available data regarding G-P’s SEO strategy. It is not endorsed by, affiliated with, or sponsored by G-P Inc. All trademarks mentioned are the property of their respective owners.
