G-P pulls in over 50K organic visits each month with a Domain Rating (DR) of 72 and 227K backlinks from platforms like Wikipedia, Yahoo, and GitHub.
What’s their secret? Their SEO success stems from a focused strategy around visa-related searches, multilingual content, and high-authority backlinks.
Here’s how G-P is securing top positions in search and how you can learn from them.
G-P’s SEO Snapshot: Key Performance Metrics
| Organic Traffic (Monthly) | 54.5K |
| Domain Rating (DR) | 72 |
| Backlinks | 227K |
How G-P Captures Traffic: Breaking Down the Sources
#1 Branded searches: 5.5K visits (Users already familiar with the brand)
#2 Non-branded searches: 46.2K visits (Capturing users before they know the brand)
#3 Informational searches: 49.5K visits (Users seeking knowledge and insights)
#4 Navigational searches: 6.2K visits (Users looking for a specific website or page)
#5 Commercial searches: 11.3K visits (Users researching before making a purchase)
Key Learning: A balanced mix of branded and non-branded traffic ensures G-P captures both brand loyalty and new search opportunities.
You might like to read this as well: Lattice SEO: How They Get 115K+ Organic Monthly Visits
Top Performing Pages: What’s Driving G-P’s Success
| Page | Keyword | Position | Monthly Traffic |
| https://www.globalization-partners.com//globalpedia/luxembourg/visa-permits/ | luxembourg work visa | 1 | 16,093 |
| https://www.globalization-partners.com/ | globalization partners | 1 | 6,451 |
| https://www.globalization-partners.com/globalpedia/canada/visa-permits/ | canada work visa requirements | 1 | 1,697 |
| https://www.globalization-partners.com/globalpedia/italy/visa-permits/ | italy work visa | 5 | 1,204 |
| https://www.globalization-partners.com/globalpedia/qatar/visa-permits/ | qatar work visa for pakistani | 5 | 1,177 |
| https://www.globalization-partners.com/ar/globalpedia/qatar/visa-permits/ | تأشيرة عمل قطر | 1 | 786 |
| https://www.globalization-partners.com/pt/globalpedia/russia/compensation-benefits/ | salario minimo russia | 1 | 641 |
| https://www.globalization-partners.com/globalpedia/serbia/visa-permits/ | serbia work permit | 4 | 603 |
| https://www.globalization-partners.com/globalpedia/cyprus/visa-permits/ | cyprus work visa for pakistani | 4 | 598 |
| https://www.globalization-partners.com/globalpedia/croatia/visa-permits/ | croatia work permit | 1 | 542 |
#1 The Luxembourg visa page dominates, ranking #1 for “luxembourg work visa” and driving over 16K monthly visits.
#2 The homepage remains a stronghold, ranking #1 for “globalization partners” and reinforcing brand authority.
#3 Country-specific content on Canada’s visa requirements keeps pulling in search interest despite a traffic dip.
G-P Wins with Search Intent
#1 Visa-related searches fuel traffic, with pages on Luxembourg, Canada, and Italy driving targeted visitors seeking work permits.
#2 Multilingual content expands reach, with the Arabic Qatar visa page securing top rankings.
G-P’s Global Reach: Where the Traffic Comes From
| Country | Monthly Visits | % of Total Traffic |
| India | 9.4K | 17.3% |
| Pakistan | 7K | 12.8% |
| United States | 6.5K | 11.9% |
| Indonesia | 2.4K | 4.5% |
| Egypt | 2.3K | 4.2% |
Insights
#1 India leads in traffic share, driving over 17% of total visits with strong keyword performance.
#2 The United States ranks third in traffic but has the highest keyword volume, indicating strong search relevance.
G-P’s Backlink Profile: How They Build Authority
| Metric | Value |
| Total backlinks | 227K |
| Referring Domains | 8.6K |
| High-Authority Links | Links from Wikipedia, Yahoo, Github |
Insights
#1 Wikipedia and Yahoo backlinks enhance G-P’s credibility, signaling trust and authority to search engines.
#2 A high number of referring domains (8.6K) shows a strong and diverse backlink profile, supporting long-term search visibility.
Traffic Breakdown
| Source | Value |
| Organic Search | 54.5K |
| Paid Search | 2.6K |
Paid Search: Where G-P Invests
| Keyword | Insight |
|---|---|
| Globalization partners | Reinforces brand authority |
| PEO HR | Targets HR-related search demand |
| International employee benefits | Aligns with G-P’s service offerings |
| Talent management strategy | Positions G-P as a strategic partner |
| Global mobility program | Captures high-intent business searches |
Insight: G-P’s paid strategy focuses on reinforcing branded search strength and positioning for HR and global workforce-related terms.
Leveraging strategic paid search campaigns can amplify your reach. See how SaaS companies generate leads through strategic campaigns.
5 Things to Learn from G-P’s SEO Strategy
#1 Visa-Focused Content Captures High-Intent Traffic
G-P’s Luxembourg visa page ranks #1 for “luxembourg work visa” and brings in over 16K monthly visits. By targeting high-intent visa searches, G-P attracts users actively seeking work permit information.
Learning: Create content targeting high-intent, niche searches in your industry. Focus on specific problems and solutions users are actively searching for.
#2 Multilingual Strategy Expands Reach
The Arabic Qatar visa page ranks #1 and generates 786 visits monthly. G-P’s multilingual content approach allows them to target non-English-speaking markets and increase global visibility.
Learning: Translate and localize high-performing content to reach new audiences and improve search visibility in different regions.
#3 Strategic Brand Positioning Builds Authority
The homepage ranks #1 for “globalization partners,” driving 6.4K monthly visits. Strong branded keyword performance reinforces G-P’s position as a trusted industry leader.
Learning: Strengthen your branded keyword strategy to capture direct searches and boost authority in your niche.
#4 Country-Specific Pages Secure Search Visibility
Pages on Canada, Italy, and Qatar work visas consistently rank high, attracting over 4K combined monthly visits. Targeting country-specific keywords helps G-P capture localized search demand.
Learning: Develop geo-targeted content tailored to specific markets to drive regional search traffic. Creating engaging content is key to capturing high-intent traffic. Discover the secret formula for crafting compelling content that resonates with your audience.
#5 High-Authority Backlinks Strengthen Rankings
With backlinks from Wikipedia, Yahoo, and GitHub, G-P benefits from enhanced search credibility. Their backlink profile of 227K links from 8.6K referring domains signals trust to search engines.
Learning: Focus on earning high-quality backlinks from reputable sites to boost domain authority and improve rankings.
Before We Go
If you want to apply strategies tailored to your SaaS brand, we can help.
Book a free strategy call to discover how to identify your high-intent SEO opportunities and close the pipeline gaps.
Disclaimer:
This article is an independent analysis based on publicly available data regarding G-P’s SEO strategy. It is not endorsed by, affiliated with, or sponsored by G-P Inc. All trademarks mentioned are the property of their respective owners.
