EngageBay is in the competitive CRM and marketing automation space, yet they pull in over 80K organic visitors a month, without relying on paid ads.
They’re not just ranking for their brand name; they’re capturing search traffic from social media trends, business queries, and even everyday phrases people Google.
So, how did a SaaS company turn SEO into a traffic machine?
EngageBay’s SEO Snapshot
| Organic Traffic (Monthly) | 81.1K |
| Domain Rating (DR) | 78 |
| Backlinks | 52.6K |
EngageBay Ranks for Every Search Intent
#1 Branded searches: 14.5K visits (Users already familiar with the brand)
#2 Non-branded searches: 66.6K visits (Capturing users before they know the brand)
#3 Informational searches: 80.2K visits (Users seeking knowledge and insights)
#4 Navigational searches: 2.4K visits (Users looking for a specific website or page)
#5 Commercial searches: 12.6K visits (Users researching before making a purchase)
Learn more about SEO Analysis of market leaders: Nutshell SEO Analysis: How They Get 75K+ Organic Monthly Visits
Top Pages Driving Traffic
| Page | Keyword | Position | Monthly Traffic |
| Bio Ideas | classy instagram bio | 8 | 22,457 |
| Emojis with Meaning | symbol emoji meanings, what emojis mean | 1 | 14,148 |
| Sorry for the Inconvenience | sorry for the inconvenience caused, sorry for the inconvenience | 5 | 5,244 |
| Best Time to Post Reels on Instagram | what is the best time to post reels on Instagram in India, best time to upload reels on Instagram | 5 | 4,123 |
| Please Find Attached | hereby I attached, attached herewith | 1 | 3,427 |
| Client vs Customer | client vs customer | 1 | 1,640 |
| EngageBay Homepage | engagebay | 1 | 1,532 |
| Kind Regards | kind regards email, thanks and regards in mail | 2 | 1,523 |
| Manager Roles and Responsibilities | manager responsibilities, manager roles and responsibilities | 1 | 1,474 |
| TikTok Challenges | tiktok challenges, tik tok challenges | 1 | 1,338 |
#1 EngageBay’s Bio Ideas page ranks #8 for “classy Instagram bio,” attracting a massive 22.4K monthly visits from users searching for creative bio inspiration.
#2 The Emojis with Meaning page dominates search rankings, securing the #1 spot for “symbol emoji meanings” and “what emojis mean,” pulling in over 14K monthly visitors looking for emoji interpretations.
#3 Practical guides like “Sorry for the Inconvenience” and “Best Time to Post Reels on Instagram” rank in the top 5 for popular phrases, driving thousands of visits from users seeking email etiquette tips and social media insights.
EngageBay Ranks for High-Intent and Niche-Specific Keywords
#1 Branded searches like “EngageBay” ensure steady traffic, ranking #1 for the company’s name and bringing in direct users interested in its platform.
#2 Social media-focused searches such as “best time to upload reels on Instagram” and “TikTok challenges” capture users looking for digital marketing strategies, expanding EngageBay’s authority in the space.
#3 Business and email communication queries like “please find attached” and “kind regards email” rank at the top, attracting professionals searching for formal writing guidance.
Global Traffic Domination
Top Traffic Sources
#1 India – 29.3K visits/month (36.1% of total traffic)
#2 United States – 23.6K visits/month (29.1%)
#3 Philippines – 3.8K visits/month (4.7%)
#4 United Kingdom – 3.2K visits/month (4.0%)
#5 Canada – 2.4K visits/month (3.0%)
India remains the top traffic source, driving over a third of EngageBay’s organic visits, showcasing strong regional interest.
The United States follows closely, reinforcing EngageBay’s global appeal and competitive presence in key international markets.
EngageBay’s Backlink Profile
| Metric | Value |
| Total backlinks | 52.6K |
| Referring Domains | 5.5K |
| High-Authority Links | Links from WordPress, Apple, Github, Adobe |
#1 EngageBay’s backlink profile is solid, with 52.6K backlinks from 5.5K domains, reinforcing its authority and improving search visibility. A strong link network boosts its credibility in the competitive SaaS space.
#2 High-authority backlinks from giants like WordPress, Apple, GitHub, and Adobe give EngageBay an edge, signaling trust and expertise to search engines and users alike.
Traffic Breakdown
| Source | Value |
| Organic Search | 81.1K |
| Paid Search | 25 |
EngageBay’s Technical Health
Core Web Vitals (Desktop):
Largest Contentful Paint (LCP): 1.5s (Good)
Cumulative Layout Shift (CLS): 0.12 (Poor)
Interaction to Next Paint (INP): 95ms (Good)
Source: PageSpeed Insights
Mobile Friendliness: Optimized
#1 EngageBay’s LCP of 1.5 seconds ensures a fast-loading experience, keeping users engaged and reducing bounce rates which is an essential factor for both SEO and user satisfaction.
#2 A CLS score of 0.12 indicates layout instability, which could lead to a frustrating user experience. Addressing this issue can improve accessibility and keep visitors on the site longer.
Here’s How You Can Steal EngageBay’s SEO Playbook
#1 Win Big with High-Intent Keywords
EngageBay ranks for every type of search intent like branded, informational, navigational, and commercial. From 14.5K branded searches to 80.2K informational queries, they capture users at every stage of the funnel.
The takeaway? Optimize for what users are actually looking for, not just what sounds good.
#2 Leverage Niche-Specific Content
EngageBay’s top-performing pages tap into trending, highly searched topics. Their “Bio Ideas” page alone drives 22.4K visits/month, while guides on emoji meanings and email etiquette secure top rankings. Creating content that answers real user questions is key to long-term SEO success.
#3 Dominate Global Markets
With 36.1% of traffic from India and strong visibility in the U.S., U.K., and Canada, EngageBay’s reach isn’t just local, it’s global. Their strategy proves that businesses can win international audiences by tailoring content for different regions and search behaviors.
#4 Build a Strong Backlink Profile
A 52.6K-strong backlink network with high-authority links from WordPress, Apple, and Adobe gives EngageBay a competitive edge. Backlinks from trusted sources don’t just boost rankings, they signal credibility to both search engines and users.
#5 Prioritize Technical SEO
Fast load speeds, mobile optimization, and Core Web Vitals matter. EngageBay’s 1.5s LCP ensures a smooth experience, while addressing CLS issues could further enhance user satisfaction. Technical SEO might be behind-the-scenes, but its impact is front and center.
Before We Go
EngageBay’s SEO success is about attracting the right audience with expert-driven content, strategic keyword targeting, and a strong backlink profile.
They’ve built a system that keeps traffic flowing consistently, proving that sustainable growth comes from smart, data-backed strategies.
If you want to scale your organic reach, collaborating with experts who understand SEO beyond just rankings can make all the difference.
Disclaimer:
The data and insights presented in this report are based on third-party platforms and tools. The information may not reflect the most up-to-date metrics or precise figures. Use this as a reference and verify with primary sources where necessary.
