SEO isn’t just about visibility—it’s about results.
Nextiva’s strategy proves they’ve mastered the art of search engine optimization.
From pages that dominate search rankings to a keyword approach that aligns perfectly with user intent, they’ve built a digital presence that drives meaningful outcomes.
In this report, we’ll explore the strategies behind their success—high-performing pages, targeted keywords, a powerful backlink profile, and more.
Along the way, you’ll uncover actionable insights to enhance your SEO efforts, grow your audience, and turn visibility into measurable growth.
Let’s dive into what makes Nextiva a leader in the SEO game.
1. Nextiva’s SEO Snapshot
| Total Monthly Traffic | 401K visits |
| Domain Rating (DR) | 81/100 |
| Top Pages | 2730 |
2. Top Pages Driving Traffic
Observations:
- Brand-focused keywords like “nextiva inc” and “nextos login” dominate traffic, showcasing strong brand authority.
- Top-of-funnel blog posts such as “how to call the UK from the US” and “what is business communication” bring in significant traffic, reflecting Nextiva’s educational content strategy.
- Product-oriented pages like “small business phone service” effectively target mid- and bottom-funnel queries, driving high-intent traffic.
- Nextiva excels in both brand authority and solution-focused SEO.
3. Winning Keyword Strategy
| Keyword | Position | Volume |
|---|---|---|
| phone number | #10 | 163.0K |
| country code 44 | #2 | 14.0K |
| business phone number | #1 | 6.3K |
| best voip | #1 | 1.4K |
| enterprise contact center solutions | #1 | 3.9K |
| 44 country code | #1 | 11.0K |
| voip phone system | #1 | 2.8K |
| voip phone service | #4 | 7.7K |
| phone tree | #1 | 2.6K |
| business phone lines | #1 | 4.8K |
Keyword Trends:
- “Contact center” and “AI” keywords drive significant traffic (e.g., “contact center quality management,” “contact center AI software,” “ccaas”).
- Nextiva secures strong positions for niche, solution-oriented queries (e.g., “effective feedback,” “call center coaching”).
- High search volumes cluster around industry-specific and practical keywords, reflecting mid- and bottom-funnel audiences ready to act.
4. Backlink Strength
| Metric | Value |
|---|---|
| Total backlinks | 292,884 |
| Referring Domains | 9,736 |
| High-Authority Links | Links from Zendesk, HubSpot, and Sprinklr. |
Insight:
- A large number of backlinks are generated through content, reflecting the trust Nextiva has earned, boosted by mentions in prominent publications.
5. Traffic Breakdown
| Source | Value |
|---|---|
| Organic Search | 103K |
| Paid Search | 89 |
6. Technical SEO Health
Core Web Vitals (Desktop):
Largest Contentful Paint (LCP): 2s (Good)
Cumulative Layout Shift (CLS): 0.01(Good)
Interaction to Next Paint (INP): 85ms (Good)
Source: PageSpeed Insights
- Mobile Friendliness: Fully optimized.
7. Paid Search Insights
Top Keywords Nextiva is running Ads on:
1.) “nextivia”
2.) “nextiva app”
3.) “genesys pricing”
4.) “nextiva one”
5.) “call center for small business”
6.) “nextiva vfax”
7.) “nexteva”
8.) “contact center software solutions”
9.) “nextiva contact center”
10.) “call centre services”
Before We go
Nextiva’s success goes beyond providing great tools—it’s about building trust, delivering value, and staying focused on what their customers truly need.
At Concurate, we bring the same focus to our clients. We create marketing strategies that captivate, connect, and drive results.
Through tailored content and thoughtful campaigns, we help businesses grow their brand and achieve measurable success.
Ready to unlock your marketing potential? Let’s make it happen together.
Disclaimer:
The data and insights presented in this report are based on third-party platforms and tools. The information may not reflect the most up-to-date metrics or precise figures. Use this as a reference and verify with primary sources where necessary.
