Streak, a CRM designed for Gmail, has cracked the SEO code, driving 129K organic visits per month by balancing problem-solving content, strong backlinks, and technical SEO.
It is the answer to questions millions of people are already asking. Ever tried recalling an email in Gmail? Struggled with messages stuck in the queue? Streak shows up with solutions, capturing users right at their moment of need.
From branded searches to problem-solving queries, its strategy is built on being exactly where people are looking
Let’s break down the key takeaways from Streak’s SEO playbook so you can apply them to your own strategy.
Streak’s SEO Snapshot
Organic Traffic (Monthly) | 129K |
Domain Rating (DR) | 76 |
Backlinks | 37.9K |
Streak Ranks for Every Search Intent
#1 Branded searches: 86.8K visits (Users already familiar with the brand)
#2 Non-branded searches: 41.9K visits (Capturing users before they know the brand)
#3 Informational searches: 110.5K visits (Users seeking knowledge and insights)
#4 Navigational searches: 28.6K visits (Users looking for a specific website or page)
#5 Commercial searches: 30.9K visits (Users researching before making a purchase)
Learn more about SEO Analysis of market leaders: Brevo SEO Analysis: How They Get 480K+ Organic Monthly Visits
Top Pages Driving Traffic
Page | Keyword | Position | Monthly Traffic |
streak.com | streak | 1 | 24.0K |
How to Recall an Email in Gmail | how to recall an email in gmail | 5 | 4.8K |
Gmail Queued Meaning and Solutions | queued meaning in gmail | 1 | 2.5K |
Recover Permanently Deleted Emails in Gmail | recover permanently deleted emails gmail | 4 | 1.8K |
How to Remove Google Account from Phone | how to remove google account from phone | 6 | 13.0K |
How to Delete Sent Emails | how to delete sent mail in gmail | 1 | 1.2K |
What is an Email Domain? | domain name email | 1 | 3.1K |
Gmail Not Receiving Emails Issue | not receiving emails | 3 | 2.8K |
How to Share Contacts on iPhone | how to share a contact on iphone | 1 | 600 |
How Many Gmail Accounts Can You Have? | can you have more than one gmail account | 1 | 500 |
#1 Streak’s homepage leads branded search, ranking #1 for “Streak,” and attracting a large share of users already familiar with the platform.
#2 Gmail-related troubleshooting pages like “How to Recall an Email in Gmail” and “Gmail Queued Meaning and Solutions” drive thousands of visits from users seeking quick fixes.
#3 Informational content such as “What is an Email Domain?” secures top rankings for industry-related queries, positioning Streak as a go-to resource for email best practices.
Streak Ranks for High-Intent and Problem-Solving Queries
#1 High-intent searches like “how to recall an email in Gmail” and “recover permanently deleted emails Gmail” bring in users actively looking for solutions.
#2 Navigational queries such as “how to remove Google account from phone” and “how to delete sent mail in Gmail” capture users at critical decision-making moments.
#3 Email infrastructure topics like “domain name email” and “Gmail not receiving emails issue” establish Streak’s credibility as an authority in email management.
This strategy is similar to how other platforms like Close CRM engage users with tailored, problem-solving content, driving substantial organic traffic by addressing their audience’s specific needs.
Global Traffic Domination
Top Traffic Sources
#1 United States – 60.1K visits/month (46.7% of total traffic)
#2 India – 19.1K visits/month (14.8%)
#3 United Kingdom – 7.9K visits/month (6.1%)
#4 Canada – 5.8K visits/month (4.5%)
#5 Philippines – 5.2K visits/month (4.0%)
The United States leads in traffic share, reflecting Streak’s dominance in its primary market.
India follows as a key growth region, while markets like the UK and Canada maintain a steady presence.
Streak’s Backlink Profile
Metric | Value |
Total backlinks | 37.9K |
Referring Domains | 4.1K |
High-Authority Links | Links from Microsoft, Apple, GitHub |
#1 Streak’s 37.9K backlinks and 4.1K referring domains establish it as a trusted player in the CRM space.
#2 High-authority endorsements from Microsoft, Apple, and GitHub boost its credibility, reinforcing its position in search rankings.
Traffic Breakdown
Source | Value |
Organic Search | 129K |
Paid Search | 48 |
Streak’s Technical Health
Core Web Vitals (Desktop):
Largest Contentful Paint (LCP): 4.5s (Very Poor)
Cumulative Layout Shift (CLS): 0.01 (Excellent)
Interaction to Next Paint (INP): 163ms (Poor)

Source: PageSpeed Insights
Mobile Friendliness: Poor
#1 Streak’s LCP of 4.5 seconds could slow down user experience, potentially increasing bounce rates.
#2 However, with an excellent CLS score of 0.01, users enjoy a visually stable browsing experience, keeping frustration at bay.
Here’s How You Can Steal Streak’s SEO Playbook

#1 Own Your Branded Search Like a Pro
Streak ranks #1 for its brand name, bringing in 24K visits per month just from users who already know the platform. Why is this important? Because branded searches indicate high user trust and intent.
The lesson here: Optimize your homepage, build strong brand awareness, and make sure you dominate your own name in search results.
#2 Solve Real Problems with High-Intent Content
Streak doesn’t just wait for users to search for CRM tools, it actively solves real-world Gmail problems. Pages like “How to Recall an Email in Gmail” and “Recover Permanently Deleted Emails in Gmail” drive thousands of visits because they answer urgent queries.
This approach of focusing on high-value, problem-solving content is also a core strategy for other successful companies like Culture Amp, which attracts significant organic traffic by addressing key HR challenges with informative resources.
Your takeaway? Focus on problem-solving content. Find pain points in your niche and create in-depth guides to help users.
#3 Build Authority with Strategic Backlinks
With 37.9K backlinks from 4.1K referring domains, including Microsoft, Apple, and GitHub, Streak has built a strong trust factor. Google sees these high-quality links as a signal of authority, helping Streak rank higher.
Want to strengthen your own domain? Invest in guest posts, PR mentions, and partnerships with authoritative sites.
#4 Optimize for Search Intent Across All Stages
SEO is about understanding what users want at every stage of their journey. Streak plays this game masterfully. When users search for “Streak CRM,” they find the homepage front and center.
When they need help recalling an email, Streak is right there with a solution. And when they’re researching broader industry topics like email domains and account management, Streak provides expert-driven content.
#5 Speed and Stability are the Key Factors
Even a strong content strategy won’t work if your site is slow or difficult to navigate. Streak struggles with a poor LCP of 4.5 seconds, which could hurt engagement, but it has an excellent CLS score of 0.01, ensuring a stable browsing experience.
Your action plan? Run Core Web Vitals tests, fix slow-loading pages, and prioritize a seamless user experience.
Before We Go
Streak isn’t just getting traffic; it’s attracting users who need solutions, trust the brand, and engage with its content.
This kind of success comes from an expert-driven strategy, a strong backlink profile, and a deep understanding of search intent. From solving Gmail-related problems to building authority in the CRM space, Streak has mastered the SEO playbook.
If you’re ready to strengthen your SEO game, collaborate with the right experts and turn search traffic into real business growth.
Disclaimer:
The data and insights presented in this report are based on third-party platforms and tools. The information may not reflect the most up-to-date metrics or precise figures. Use this as a reference and verify with primary sources where necessary.