With a robust Domain Rating (DR) of 80 and an impressive 178K in monthly organic traffic, Hubstaff brings SEO excellence.
Their strategic approach not only enhances visibility but also drives substantial user engagement.
By focusing on targeted content and understanding user intent, Hubstaff has positioned itself as a leader in the time-tracking industry.
Let’s delve into five specific tactics Hubstaff employs that you can integrate into your own SEO strategy.
Hubstaff’s Key SEO Metrics
| Organic Traffic (Monthly) | 178K |
| Domain Rating (DR) | 80 |
| Backlinks | 134K |
How Hubstaff Captures Traffic: Breaking Down the Sources
#1 Branded searches: 122.2K visits (Users already familiar with the brand)
#2 Non-branded searches: 55.7K visits (Capturing users before they know the brand)
#3 Informational searches: 132.5K visits (Users seeking knowledge and insights)
#4 Navigational searches: 120.5K visits (Users looking for a specific website or page)
#5 Commercial searches: 89K visits (Users researching before making a purchase)
You might like to read this as well: Greenhouse SEO: How They Get 110K+ Organic Monthly Visits
Hubstaff’s Top-Performing Pages
| Page | Keyword | Position | Monthly Traffic |
| hubstaff.com | hubstaff | 1 | 101,886 |
| hubstaff.com/blog/working-days-in-a-month/ | how many work hours in a month | 2 | 6,466 |
| hubstaff.com/workforce-management/federal-holidays | holidays 2024 | 13 | 6,081 |
| hubstaff.com/download | hubstaff download | 1 | 5,722 |
| app.hubstaff.com/download | hubstaff download | 1 | 4,678 |
| hubstaff.com/jobs | hubstaff | 1 | 3,679 |
| hubstaff.com/workforce-management/2-2-3-schedule | 2-2-3 schedule | 1 | 3,229 |
| hubstaff.com/blog/five-paycheck-months/ | how many months have 5 weeks | 2 | 2,542 |
| hubstaff.com/pricing | hubstaff | 1 | 2,428 |
| hubstaff.com/workforce-management/work-schedule-types | employee work schedules | 2 | 1,845 |
Hubstaff’s Traffic Powerhouses
#1 The homepage dominates, ranking #1 for “Hubstaff” and attracting users who are already familiar with the brand.
#2 Download pages drive action, with both the main and app download pages ranking #1 for “Hubstaff download.”
#3 Workforce management content gains traction, as guides on federal holidays and the 2-2-3 work schedule pull in high-interest searches.
Hubstaff’s content-driven success reflects the power of targeted B2B SaaS content strategies.
Hubstaff Wins with Search Intent
#1 Time-conscious users land on the “Working Days in a Month” blog, answering key productivity-related queries.
#2 Holiday planners rely on Hubstaff’s federal holidays page, ranking for searches like “holidays 2024.”
#3 Job seekers explore the Hubstaff jobs page, reinforcing the brand’s visibility among remote work enthusiasts.
Global Reach: Hubstaff’s Top Traffic Sources
Traffic by Location
| Country | Monthly Visits | % of Total Traffic |
| United States | 59.2K | 33.3% |
| Philippines | 39.7K | 22.3% |
| India | 21.6K | 12.1% |
| Pakistan | 6.9K | 3.9% |
| Canada | 4.6K | 2.6% |
Insights
The U.S. leads the pack: Over one-third of Hubstaff’s traffic comes from the United States, highlighting its strong market presence.
Growing traction in the Philippines: With 22.3% of total traffic, the Philippines emerges as a key market for Hubstaff’s services.
Hubstaff’s Backlink Strategy
| Metric | Value |
| Total backlinks | 134K |
| Referring Domains | 9.2K |
| High-Authority Links | Links from Apple, Linkedin, Wikipedia, Microsoft |
Insights
#1 Broad link network: With 9.2K referring domains, Hubstaff benefits from a wide range of backlinks, strengthening its authority.
#2 Credibility boost from big names: High-authority links from Apple, LinkedIn, and Wikipedia enhance Hubstaff’s trustworthiness and SEO strength.
Traffic Breakdown
| Source | Value |
| Organic Search | 178K |
| Paid Search | 781 |
Hubstaff’s Paid Search Strategy: Capturing High-Intent Traffic
Time-tracking dominance: Keywords like “hours tracker app” and “track time online” align with their core offering, targeting users seeking productivity tools.
Top Keywords Hubstaff Is Bidding On:
#1 “hubstaff”
#2 “clocking in and out”
#3 “hours tracker app”
#4 “work from monitoring software”.
#5 “employee monitoring software for mac”
#6 “track time online”
#7 “time tracking for remote employees”
Insights
#1 Branded focus: Bidding on “Hubstaff” ensures they capture users actively searching for their platform.
#2 Remote work strategy: Terms like “employee monitoring software for Mac” and “time tracking for remote employees” reflect their focus on managing distributed teams.
Unlocking Hubstaff’s SEO Success: 5 Strategies You Can Implement Today
#1 Dominating Branded Searches
Hubstaff’s homepage ranks #1 for the keyword “hubstaff,” attracting over 101K monthly visits. This dominance ensures that users searching for their brand find them immediately, reinforcing brand authority and trust.
#2 Leveraging Informational Content
By addressing common user queries, such as “how many work hours in a month,” Hubstaff’s blog secures the #2 position for this keyword, drawing 6.4K monthly visits. This approach positions them as an authoritative resource in their industry.
#3 Optimizing Download Pages
Both the main and app download pages rank #1 for “hubstaff download,” collectively bringing in over 10K monthly visits. This optimization streamlines the user journey from search to acquisition.
#4 Targeting Workforce Management Queries
Content focused on workforce management topics, like the “2-2-3 schedule,” holds the #1 position for this keyword, attracting 3.2K monthly visits. This tactic addresses specific user needs, enhancing engagement.
#5 Securing High-Authority Backlinks
With 134K backlinks from 9.2K referring domains, including reputable sites like Apple, LinkedIn, and Microsoft, Hubstaff boosts its credibility and search engine ranking, reflecting a strong and diverse backlink profile.
Before We Go
Hubstaff’s SEO strategy pushes them to the leading position in the time-tracking industry.
By focusing on branded searches, strategic content, and strong backlinks, they ensure a solid online presence.
Partner with us today to create an expert-driven strategy that delivers exceptional results for your business.
Disclaimer:
The data and insights presented in this report are based on third-party platforms and tools. The information may not reflect the most up-to-date metrics or precise figures. Use this as a reference and verify with primary sources where necessary.
