With 60.6K organic monthly visits and a Domain Rating (DR) of 43, WebHR is making a mark in the HR tech space.
But what’s really impressive? Their ability to dominate UAE search results, pulling in 69.9% of their traffic from the region while securing top rankings for HR policies, payroll tools, and business structures.
Despite limited presence in North America, WebHR thrives by targeting high-intent, region-specific searches and leveraging authoritative backlinks from Slack, G2, and Crunchbase.
Let’s break down their winning strategy and how you can use it to grow your own traffic.
A Quick Look at WebHR’s SEO Strength
| Organic Traffic (Monthly) | 60.6K |
| Domain Rating (DR) | 43 |
| Backlinks | 2K |
Where WebHR’s Traffic Comes From
#1 Branded searches: 4.6K visits (Users already familiar with the brand)
#2 Non-branded searches: 55.9K visits (Capturing users before they know the brand)
#3 Informational searches: 58.9K visits (Users seeking knowledge and insights)
#4 Navigational searches: 5.5K visits (Users looking for a specific website or page)
#5 Commercial searches: 5.8K visits (Users researching before making a purchase)
Key Takeaway: WebHR’s success lies in dominating high-intent searches; ensuring they reach users actively looking for HR-related solutions.
You might like to read this as well: Employment Hero SEO: How They Get 495K+ Organic Monthly Visits
WebHR’s SEO Powerhouses: Top Pages Driving Traffic
| Page | Keyword | Position | Monthly Traffic |
| Public Holidays in UAE | uae holidays 2024 | 6 | 35,734 |
| Homepage | webhr | 1 | 4,493 |
| Sole Proprietorship Advantages & Disadvantages | 10 disadvantages of sole proprietorship | 1 | 2,458 |
| Pakistan Tax Calculator | tax on salary in pakistan | 4 | 2,256 |
| UAE Labor Card Guide | labour card | 5 | 1,961 |
| Sandwich Leave Policy | sandwich leave policy | 5 | 1,276 |
| LLC Advantages & Disadvantages | disadvantages of limited liability company | 2 | 1,183 |
| Prorated PTO | prorated pto meaning | 1 | 602 |
| HR Theories | hr theories | 1 | 463 |
WebHR’s Winning Pages
#1 Public holiday searches drive traffic, with the “Public Holidays in UAE” page ranking for high-volume queries like “UAE holidays 2024.”
#2 The homepage builds brand recognition, securing the top position for “WebHR” and attracting direct searchers.
#3 Business decision-makers explore entity structures, pushing the “Sole Proprietorship Advantages & Disadvantages” page to the top for related searches.
WebHR Wins with Search Intent
#1 HR professionals seek practical tools, with the “Pakistan Tax Calculator” page capturing users searching for salary tax insights.
#2 Policy-focused queries boost engagement, as the “Sandwich Leave Policy” page ranks well for compliance-related searches.
#3 Educational content delivers results, with the “HR Theories” page drawing in learners looking for foundational knowledge.
WebHR’s focus on high-intent, region-specific searches aligns with proven strategies for generating quality leads.
WebHR’s Global Reach
Traffic by Location
| Country | Monthly Visits | % of Total Traffic |
| United Arab Emirates | 42.3K | 69.9% |
| United States | 6K | 9.9% |
| Pakistan | 4.5K | 7.4% |
| India | 3.1K | 5.0% |
| Canada | 695 | 1.1% |
Insights
#1 Dominance in UAE: Nearly 70% of WebHR’s traffic comes from the UAE, making it the platform’s strongest market.
#2 Limited North American Presence: The U.S. and Canada together contribute only 11%, signaling an opportunity for expansion.
Backlinks: How WebHR Builds SEO Authority
| Metric | Value |
| Total backlinks | 2K |
| Referring Domains | 435 |
| High-Authority Links | Links from Slack, G2, Crunchbase |
Why This Matters:
#1 Links from trusted platforms (Slack, G2, Crunchbase) boost credibility.
#2 A growing backlink profile signals authority to Google.
Want to level up your SEO? Secure guest posts, media mentions, and industry collaborations.
Traffic Breakdown
| Source | Value |
| Organic Search | 60.6K |
| Paid Search | 103 |
WebHR’s Paid Search Strategy: Smart Keyword Targeting
WebHR focuses on high-intent keywords like “HRMS,” “HR software,” and “human resource management software,” ensuring visibility among businesses actively seeking HR solutions.
Top Keywords WebHR is Running Ads on
#1 “hrms”
#2 “hrms software”
#3 “hrms system”
#4 “hr software list”
#5 “hr softwares”
#6 “hr software system”
#7 “human resource management software”
What Makes This Strategy Work?
By bidding on both singular and plural variations (“HR software” vs. “HR softwares”) and list-based queries (“HR software list”), WebHR captures diverse search intents.
How You Can Replicate WebHR’s SEO Success
#1 UAE Market Domination Fuels Traffic
WebHR isn’t just ranking in the UAE; it’s owning the space. 42.3K visits (69.9% of total traffic) come from this market, proving their hyper-focused local SEO strategy works.
Takeaway: If you want to dominate a specific region, create location-specific content that aligns with local search behavior.
#2 Hyper-Specific HR & Compliance Content Ranks High
WebHR doesn’t chase generic HR topics; it goes after highly specific, high-intent queries such as “Sandwich Leave Policy” and “Pakistan Tax Calculator” that HR professionals actively search for.
Takeaway: Deep-dive into industry-specific policies, regulations, and legal nuances; these topics have less competition but high search demand.
#3 Backlinks from Industry Giants Strengthen Authority
While WebHR’s backlink profile isn’t the largest, its quality makes a difference. It has secured backlinks from Slack, G2, and Crunchbase, three of the most recognized platforms in tech and HR.
Takeaway: Earning links from high-authority industry platforms builds credibility and improves rankings; focus on partnerships, guest posts, and industry listings.
#4 Business & HR Theory Content Pulls In Decision-Makers
WebHR taps into business professionals and HR learners with well-targeted educational content.
Takeaway: If your audience includes business owners, executives, or professionals, educational content is a traffic goldmine.
#5 Paid Search Focuses on High-Intent Conversions
WebHR doesn’t just rely on organic traffic. Their paid search strategy ensures they appear in front of businesses actively looking for HR software.
They bid on high-intent keywords and also optimize for singular and plural keyword variations capturing users ready to convert.
Takeaway: If you’re running paid ads, focus on conversion-ready searches and optimize for keyword variations to increase reach.
Final Thoughts: Why WebHR’s SEO Works
WebHR thrives because of its region-focused SEO, expert-driven HR content, authoritative backlinks, and well-executed paid search strategy.
If you want to drive traffic like WebHR, start by creating hyper-relevant, location-specific content and targeting high-intent industry keywords.
Looking for professional help from the market experts? Let’s partner up and craft a content approach that attracts traffic.
Disclaimer:
The data and insights presented in this report are based on third-party platforms and tools. The information may not reflect the most up-to-date metrics or precise figures. Use this as a reference and verify with primary sources where necessary.
