Todoist is one of the world’s leading task management platforms, helping millions of individuals and teams organize work and boost productivity.
They don’t just show up for search terms like “best to-do list apps”. They own the conversation around productivity itself, from time blocking and deep work to goal tracking and even home organization.
That’s why this breakdown matters for you.
In the next few minutes, you’ll learn exactly how Todoist blends educational content, competitive capture, and ready-to-use templates to stay top-of-mind for millions of productivity seekers.
| Attribute | Score (/100%) | What It Reflects |
|---|---|---|
| Decision-Stage Coverage | 94 | Volume and ranking of “vs,” “pricing,” “best [X]” pages |
| Branded Query Ownership | 96 | How well the brand ranks for all its name variations |
| Topical Authority | 90 | Depth of content cluster coverage (TOFU–BOFU) |
| Technical SEO Health | 89 | Core Web Vitals + crawl efficiency |
| Link Authority | 97 | Referring domain quality, link velocity |
| Metric | Value |
|---|---|
| Organic Traffic (Monthly) | 620K+ |
| Domain Rating | 85 |
| Backlinks | 1.1M Backlinks |
| Referring Domains | 31.9K |
| High-Intent Keywords | 3.8K Keywords |
| Informational Keywords | 80.4K Keywords |
| Branded Keywords | 19K Keywords |
Todoist dominates organic search with vast keyword coverage and authority, driving consistent high-intent traffic.
Its balanced mix of branded, informational, and competitive terms fuels both awareness and direct conversions.
| Page | Why It Matters |
|---|---|
| Time Blocking | Explains the popular time blocking productivity method, attracting users seeking structured scheduling techniques. Positions Todoist as a practical tool for disciplined time management. |
| Organize Your Life | Offers actionable tips on structuring and prioritizing daily tasks, appealing to users who want to bring order to personal and professional life using Todoist. |
| Eat the Frog | Guides readers through the “eat the frog” approach to tackling the most important tasks first, aligning perfectly with Todoist’s focus on productivity. |
| Feynman Technique | Introduces a powerful learning and knowledge retention method, attracting students, professionals, and lifelong learners looking to master complex topics. |
| Deep Work | Covers strategies for achieving deep focus in a distracted world, connecting Todoist’s task management features with high-performance work habits. |
| Goal Tracker | Provides a ready-to-use template for setting, tracking, and achieving goals, offering immediate value to users motivated to reach personal and professional milestones. |
| Weekly Review | Walks users through the weekly review process for better planning and reflection, reinforcing Todoist as a productivity system rather than just a task list. |
| Organize Your Home | Helps users bring structure and order to their living spaces, expanding Todoist’s appeal beyond work productivity into lifestyle organization. |
| Project Tracker | Delivers a template for tracking project milestones and deadlines, showcasing how Todoist supports both individual and team project management needs. |
Every page in Todoist’s content library is designed to match search intent with practical value.
By targeting popular productivity frameworks, lifestyle organization tips, and ready-to-use templates, Todoist ensures it attracts audiences looking for actionable solutions
Each keyword here reflects clear buying or competitive intent, meaning these searches are performed by users actively comparing solutions or ready to adopt a tool.
Todoist’s visibility in these searches positions it strongly for both new user acquisition and competitive conversions.
| Keyword | Why It Matters |
|---|---|
| online todo list | Direct, transactional keyword indicating users are looking for a digital task management solution, exactly Todoist’s core product. |
| task tracker | High commercial intent for a core productivity tool. Targets users ready to adopt a system for managing daily, weekly, and project-based tasks. |
| trello vs todoist | Competitive comparison search. Attracts users evaluating between Todoist and Trello, a key opportunity to win over project management tool seekers. |
| todoist vs asana | Another head-to-head comparison, this time with a leading competitor in task and project management, ideal for capturing switch-ready users. |
| todoist vs notion | Positions Todoist against a popular all-in-one workspace app, appealing to those weighing simplicity and focus versus feature variety. |
| todoist vs google tasks | Targets users considering upgrading from a basic free tool to a more advanced task management platform. |
| best to do list app | Strong buying intent from users actively seeking the most effective solution in the category. |
| best task management app | High-value keyword for reaching business users and productivity enthusiasts looking for robust organizational tools. |
| best todo app | Highly relevant keyword with clear transactional potential for Todoist’s target audience. |
| time management planner | Captures users looking for structured time planning tools, aligning perfectly with Todoist’s scheduling and organization capabilities. |
If you’re analyzing Todoist, below are some strategies you can implement for your brand:
| Metric | Value | Status |
|---|---|---|
| Largest Contentful Paint (LCP) | 1.9s | Good |
| Interaction to Next Paint (INP) | 68ms | Great |
| Cumulative Layout Shift (CLS) | 0 | Perfect |
| Mobile Optimization | 63/100 | Fail |
Todoist’s Core Web Vitals are strong, with fast load times, responsive interactions, and a stable layout. However, mobile optimization can be improved.
Todoist goes head-to-head with several strong players like:
Todoist has mastered the art of blending educational value with conversion intent. Its content meets users exactly where they are in their productivity journey.
The result? Authority, Trust, and Steady user acquisition.
Here’s what makes their strategy stand out:
Todoist’s playbook is a blueprint for sustained organic dominance in SaaS.
Their mix of practical value, competitive positioning, and SEO discipline keeps them top-of-mind for productivity seekers. Moreover, for marketers, their content strategy is worth studying.
No one should have to tolerate bad content.
